ABOUT

Sprinklr helps brands tap into the power of social media by providing a comprehensive SoMe marketing platform and related services. It was built by direct marketers for direct marketers seeking to apply common sense marketing principles to the new age of engagement marketing. Sprinklr was founded in response to the three major challenges articulated by SoMe marketers at large companies.

"We don't really know who our followers/fans are"
"We don't have enough followers"
"We don't know whether what we are doing is working"

And of course, because marketers don't like to use multiple tools, scores of other features were added to the platform. The result is a one-stop comprehensive social media campaign management tool that helps you 'understand and grow' your audience, 'listen to and interact with' them and 'measure and optimize' your efforts. Sprinklr's Email To Social module helps you leverage your existing email programs to accelerate the results.

In the new age of social media you don't broadcast your messages; you 'sprinkle' them in micro conversations. You better be listening carefully too so that sparks of negativity are doused by 'Sprinklr' before they escalate into fires that cause serious damage to your brand. Welcome to professional social media marketing. Welcome to Sprinklr.

Management

Ragy Thomas -CEO & Founder, Sprinklr.
Ragy also serves as the Chairman of the board of Directors at Sprinklr, India and is a member of the Technical Advisory Board of Goodmail Systems.

Prior to founding Sprinklr, Ragy was the president of Epsilon’s Interactive Services Group (formerly Epsilon Interactive). As president of Epsilon’s Interactive Services Group, Ragy oversaw the division’s rapid growth and expansion to more than $100 million in annual sales worldwide. Before being named president, he served as CTO of Epsilon Interactive, where he was chief architect of the company’s market-leading email technology platform.

His leadership in this area has lead to three consecutive Forrester and Jupiter Research leadership ranking in their annual reviews of leading email marketing service providers. In addition to building this world-class product, Ragy also established Epsilon Interactive’s ASP client service team and played a lead role in the sales process, closing significant new business from top-tier clients including Expedia, Target, Citibank, and others.

Ragy, is a well-known thought leader who regularly participates in industry forums, including the Direct Marketing Association and National Center for Database Marketing, and is often quoted in industry media such as Click Z, Internetnews.com and Target Marketing Magazine. Ragy joined Epsilon with an accomplished record in advanced application software engineering and technology development management. Prior to Epsilon Interactive, he directed technology operations at Advaya, the email marketing solutions company later acquired by Expression Engines. At Advaya, his team developed, enhanced and operated Advaya Direct, a preeminent messaging platform that became the benchmark in direct email marketing ASP technology. Previously, Ragy held lead architect roles at AT&T's Business Data Networks group as a consultant and at the software division of Tata Unisys (now Tata Infotech), where his team executed customized software development projects for clients such as Ford and Charming Shoppes.

Ragy, a member of Mensa, received a B.S. in Computer Science and Engineering from Pondicherry University, India, and an M.B.A from New York University’s Stern School of Business, with a double major in finance and information systems.