Acceleratr: Strategy + Analytics

Social media strategy

Our strategic services offering provides brands the support they need to be truly exceptional in the Social space.

Sprinklr’s strategic service offering centers around 4 main categories: Social Maturity Acceleration, Governance, Integration and Engagement.

Sprinklr’s strategy and analytics team unlock business value. And enhance the social customer experience. Our experts help mature a brand ↽ from functional and optimized social media teams, to fully integrated and transformed global organizations. Wouldn’t you like to know how mature your social organization is?  Our new program, Acceleratr assesses your social maturity across our proprietary social maturity scale – Functional; Optimized; Advanced; Transformed. A socially mature brand accelerates efficiently to higher states of greater social ROI and business value.  Acceleratr is for the global brand that must:

  1. Create innovative customer experiences through social engagement.

  2. Drive value through the the 5C’s of social experience management – Conversations; Content; Campaigns; Collaboration; Community.

  3. Know the context of its ecosystems and prepare for social engagement across the company.

  4. Work with trusted social advisors in marketing, customer care, customer experience, IT, PR, IR and HR.

Other strategic services include:

  • Building roadmaps for success created from unparalleled and continually evolving insight into their customers and the broader Social climate.

  • Designing engaging social campaigns that bring together online and offline marketing efforts to create a cohesive user experience.

  • Launching engagement programs that drive online discussion and build lasting relationships.

  • Understanding their place in the Social landscape in comparison to their competitors.

Methodology and Outcomes:

We follow an outcome-focused process:

  1. Audit and Discovery – Research and investigate the state of social within your organization today. Discover your core social and business challenges to opportunities. Establish the right context for your goals and objectives.

  2. Analyze – Turn data and knowledge into real business insights.  Establish multiple checkpoints to ensure work streams are on track with stated expectations and project outcomes.

  3. Ideate to Win, Consistently – Align and integrate insights with key social and business KPI’s and objectives. This is creative, challenging collaboration to ensure alignment.

  4. Package, Present, and Institutionalize – Create presentations and key deliverables to tell the story within the organization.