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Advantage Custom & Lookalike Audiences in Facebook & Instagram Ads

IntroductionAdvantage Custom Audience and Advantage Lookalike Audience are two powerful features offered by Meta that Sprinklr offers that can enhance the performance of your ad campaigns. This article will explore how these features work and how you can effectively use them to reach a wider audienc

Knowledge Base Article

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Facebook Advanced Capabilities

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Create custom dashboards in Quick Search to analyze data of your choice

Learn how to create a custom dashboard in Quick Search and use it to analyze the data of your choice.Quick Search (previously known as Listening Explorer) helps you search and analyze billions of conversations on social media and the web. Quick Search comes with 2 standard dashboard options – Resear

Knowledge Base Article

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How to use Quick Search?

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Introduction to Listening Topics

With Listening Topics, you can listen and explore the talks happening around the world to get more insightful and granular data associated with the conversations.Listening Topics helps to ingest data into the Sprinklr platform from various social, web & traditional sources. It can contain querie

Topics Types

Listening Topics

Social Listening

Knowledge Base Article

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Topics

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Transform extensive data into actionable insights with Social Listening

Use Social Listening to transform extensive, raw data into actionable insights that help you drive business decisions.Social Listening in Sprinklr gives brands visibility and insight into online conversations - across channels, websites, news sources, and more. And with Listening's extensive da

Knowledge Base Article

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What is Social Listening?

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Snapchat as a Listening Source

Snapchat is a multimedia messaging app known for its disappearing content and real-time engagement, especially popular among younger audiences. When used as a listening source, Snapchat helps brands monitor how they are being talked about through public content such as Stories, Spotlight videos and

Knowledge Base Article

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Snapchat

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How to access Topics? (Navigation and required permissions)

In this article, you will learn how to access Topics and what permissions are required to access Topics.To access TopicsClick the New Tab icon. Under Sprinklr Insights, click Topics under Listen. Clicking Topics will take you to the Topic Record Manager window from where you can view the list of top

Knowledge Base Article

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Topics

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Compose Facebook Slideshow Ads

You can create Facebook Slideshow Ads from the Ads Composer. Facebook Slideshow Ads are a lightweight video ad formats created from three to ten still images. Slideshow reduces the need for video production time and resources. Because of its smaller file size, it extends eye-catching ads to people o

Knowledge Base Article

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Facebook Ad Formats

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Dynamic Product Ads for Snapchat

​Leverage dynamic ads to show relevant content to your prospects based on their searches on your website or app.​Enablement Note: The use of this feature requires that Sprinklr Marketing (Ads) be enabled in your environment. To learn more about Sprinklr Marketing (Ads), please work with your Success

Knowledge Base Article

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Compose Snapchat Ads

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Pinterest Performance+ Optimization

Pinterest Performance+ combines Pinterest’s automation and AI-powered features to simplify campaign creation and boost campaigns to maximize ad impressions. In this article, you will learn how to enable Pinterest Performance+ for your Paid Initiatives in Sprinklr. You can enable Performance+ in fou

Knowledge Base Article

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Publish Pinterest Ads

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Create Spark Ads using Authorized TikTok Posts

Boost your organic TikTok posts to increase engagement and reach a bigger audience.Sprinklr allows you to boost organic TikToks into Spark Ads — a native ad format that enables you to leverage organic TikTok posts and their features in your advertising. This will ensure maximum engagement with an am

Knowledge Base Article

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Create TikTok Spark Ads

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TikTok Spark Ads Recommendation to Boost Posts

Spark Ads Recommendation empowers businesses with tailored video recommendations for Spark Ads, strategically enhancing campaign impact for brands and creators. The recommendation results are generated by comparing the videos with benchmarks that consider data on audience interactions, preferences,

26.1

Updated Article

Sprinklr Marketing

Knowledge Base Article

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Create TikTok Spark Ads

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Compose Pinterest Shopping Ads

Pinterest catalogs are the fastest way to get your products onto Pinterest. You can turn your entire product catalog into product Pins, all at once. Shopping Ads allow advertisers to easily promote products from their product catalog as single product ads on Pinterest. In Sprinklr, you can easily cr

Knowledge Base Article

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Publish Pinterest Dynamic Product Ads

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Compose TikTok Search Campaign Ads

TikTok Search Campaign ads are a keyword-based campaign type that will reach TikTok users within the Search Results Page with an organic user experience. They allow you to select keywords and serve ads within TikTok's search results page. With Search Campaigns, you can control campaign budgets speci

Knowledge Base Article

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Publish TikTok Ads

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Compose Pinterest Idea Ads

Pinterest Idea Ads are immersive, multi-page formats that let advertisers bring their ideas to life through video and image content. These ads provide a creative canvas to inspire audiences and deliver the information they need to take action.This article explains how to create and publish Pinterest

26.1

New Article

Sprinklr Marketing

Knowledge Base Article

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Publish Pinterest Ads

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Auto Boost Rule Conditions & Actions

Leverage auto boost rules in Rule Engine to automatically boost your organic posts and enhance their performance.​Sprinklr allows you to automate boosting an organic post for your social media channels using Auto Boost Rules in Rule Engine. By configuring rules for automatically boosting a post, you

Advertising

Paid Rules Engine

Knowledge Base Article

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Getting Started

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Sprinklr Service Reporting Overview

Sprinklr Service’s Reporting provides real-time and historical insights to enhance customer service operations, enabling data-driven decisions and improved customer satisfaction (CSAT). Access to detailed metrics and Key Performance Indicators (KPIs) enables you to quickly analyze customer-service t

Knowledge Base Article

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Reporting Entities and its Relation

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Create a Message using Advanced Publisher

Within the Sprinklr platform, you can access the Advanced publisher to create a Message. You can create, plan and publish content on different social and non-social channels using the Advanced Publisher.To add a message from the Advanced Publisher​Here’s how you can Access the Advanced Publisher.Ove

Create a Message using Advanced Publisher

Publishing - SES

Social - SES

Create Message using Advanced Publisher

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Knowledge Base Article

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Getting started with publishing

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How to Configure Auto Boost Posts based on Performance

This article will give a basic example of how posts can be automatically boosted through the Rule Engine based on their organic performance. For details of the conditions and actions possible, see here. For example, you can add to an existing paid initiative, send for approval, apply custom fields a

Advertising

Paid Rules Engine

Knowledge Base Article

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Use Case Configurations

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How to Configure Auto Boost Posts based on Sentiment

This article will give a basic example of how Posts can be automatically boosted by the Rules Engine based on their organic performance. For details of the conditions and actions possible, see here. For example, you can add to an existing Paid Initiative, send for approval, apply Custom Fields, etc.

Advertising

Paid Rules Engine

Knowledge Base Article

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Use Case Configurations

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Expired URL Shortner

IntroductionThere has been a recurring issue with publishing failures due to hitting the monthly API usage limit for Bitly URL shorteners. Multiple cases have been reported where posts, comments, and replies failed because Bitly’s rate limits were exceeded. While the immediate solution has been to a

Publishing - SES

Social - SES

Knowledge Base Article

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Getting started with publishing