NEW YORK — August 21, 2018 — Sprinklr, the world’s #1 social media management platform, was named a leader in the Forrester Research, Inc. August 2018 report, The Forrester Wave™: Social Listening Platforms, Q3 2018. The report evaluated ten social listening platforms across 40 criteria which were grouped into three buckets: current offering, strategy and market presence. Sprinklr has also been named a leader in The Forrester Wave™: Social Media Management Solutions, Q2 2017, The Forrester Wave™: Content Marketing Platforms, Q2 2017, and The Forrester Wave™: Social Advertising Technology, Q3 2017.
Sprinklr was the top scoring vendor in the current offering and strategy categories, achieving the highest possible score for the criteria of mainstream social networks (under the data sources criterion), and buyers (under the customer strategy criterion).
According to the report, “Sprinklr uses its foundational listening tool to amplify the value of its social suite. Sprinklr believes customer experience management is the future and social listening is the starting point…enterprises that want full coverage across data analysis needs or those seeking to unite many departments within a single social platform should consider Sprinklr.”
Comments on the news:
“With over 3 billion connected people voicing their opinion publicly about everything including brands and products, the time has come for the industry to transition gracefully from intrusive methods like surveys to digital listening,” said Ragy Thomas, CEO and Founder, Sprinklr. “Our position as a leader in the Forrester Wave report for Social Listening reinforces our ability to connect brands to the 350M sources of public conversations, to make sense of that information, and to take action to drive customer happiness.”
The report is available for download here, compliments of Sprinklr.
Check out Sprinklr’s blog to read more about what this report means for Sprinklr and its customers.
Sprinklr’s mission is to help the world’s most valuable brands create happy customers. We do this with the world’s first unified social media management platform which enables brands to access public data from 350M sources via Sprinklr Social Listening in order to take action with Sprinklr Social Engagement, Sprinklr Social Advertising, and Sprinklr Social Customer Care. This enables one-to-one, human connections – at scale – across 26 different communication channels such as Twitter, Facebook, and Instagram. Headquartered in New York City with 1,400 employees in 25 offices, Sprinklr works with more than 1,500 of the world’s most valuable brands, including: Allstate, McDonald’s, Lenovo, Microsoft, Nike, Philips Lighting, Procter & Gamble, Samsung, Santander, SAP, Shell, Verizon, and Visa. Sprinklr’s partners include Accenture, Deloitte, IBM, Microsoft, and SAP. For more information, visit sprinklr.com or follow us at @sprinklr