#19 Lynne Biggar
Chief Marketing & Communications Officer
Download Full Report

Some executives tire of the travel demands that go with life in the C-Suite. For Lynne Biggar, however, it represents an opportunity: Seeing the world with her own eyes allows her to identify inefficiencies and potential growth areas for the leading payment technology company.

Enabling Digital Payments

In part thanks to her travels (all out of a carry-on – no checked bags for her), Biggar has become a major proponent of the eventual cashless society, which is already picking up steam. The Visa Cashless Challenge provides incentives – monetary and otherwise – for select small businesses and everyday people to go cashless.

“Our intention is to be in the middle of all forms of payment, which is in the process of being liberated from a physical piece of plastic,” Biggar told Financial Review. “They are on your smartphone, potentially in your car, they might be embedded in appliances in your home. Visa is at the center of all that."

See Other CMOs

Improve Your Customer Experience Management Now

You like your customers... but do you love them? Don’t wait any longer -- 9 out of 10 of the world’s most valuable brands are already creating epic customer experiences with Sprinklr.

Sprinklr helps you improve modern customer experience management through care, research, engagement, advertising, and marketing – all while helping your organization increase revenue, reduce costs, mitigate risk, and deliver real value to your customers.

Because love means never having to say you missed an opportunity to improve CXM.

Already a customer and need some love? Email: support@sprinklr.com

Give us a call: +1 917-933-7800

Please answer a few questions and we’ll contact you right away.

Contact Form