Sprinklr
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Webinar Series: AI Product Webinar Series


Mitigate Off-Brand Advertising Risks
with Automated QA Checklist

July 24, 2024 | 5:30 PM SGT | 3:00 PM IST | 1:30 PM GST

Neetika Khosla

Senior Product Analyst,
Sprinklr

Utkarsh Awasthi

Director, Customer Marketing
Sprinklr

Unchecked campaigns often result in substantial monetary losses and accountability issues due to problems like off-brand messaging, incorrect targeting, and budget misallocation.

Furthermore, manual verification aggravates these problems thus increasing inefficiencies and the time required to launch campaigns.

Sprinklr's Automated QA Checklist addresses these challenges by providing a seamless, user-defined verification layer for important campaign parameters such as objectives, budget, optimization goals, timelines, and ad types.

Join our webinar to learn how Sprinklr’s Automated Checklist capability can revolutionize your approach to campaign management.

  • Automatic Verification: Define and customize checklist parameters to match your brand's requirements, ensuring they align to prevent off-brand advertising and maintain consistency with real-time application of checklist.

  • Multi-Channel Coverage: Cover advertising channels including Meta, Snapchat, LinkedIn, TikTok, Pinterest, X, Reddit, and Google.

  • Insightful Dashboards: Utilize customizable dashboards to monitor compliance percentages for users and campaigns, facilitating detailed analysis. Monitor real-time performance across channels for informed decision-making and optimization.

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