Summary

AI is revolutionizing 3M’s social and community management globally, streamlining processes and enhancing customer engagement. 

In this video, Kirsten Salmanowicz explains how 3M collaborates with Sprinklr and uses AI to:  

• Instantly translate content across multiple languages, saving time and costs. 
• Generate real-time insights for faster decision-making. 
• Manage thousands of customer cases with a 90% response time reduction through AI-powered chatbots. 
• Improve community management with AI-driven moderation, reducing human involvement by 50%. 

Watch now to see how AI is optimizing 3M’s operations and transforming their customer interactions.