Sprinklr partners with Forbes to recognize the world’s most influential CMOs: what’s behind the list

Discover the what, why and how of brand equity and the factors affecting it.

Improving citizen experience is critical for the equitable delivery of services from the U.S. Federal Government. Learn how technology helps amplify the reach.

Marketers are struggling with low conversion rates. One of the key challenges companies face when improving conversion rates is identifying customer purchase intent.

Learn cost-effective customer support channels alternatives, 9 ways to adopt the best support channels for your business, and more.

Call center attrition, also referred to as agent turnover, is a global customer service problem. Only 1 out of 3 customer service reps feel engaged with their contact center

Making a sale is just a small part of winning a customer. For customers to return to your brand, long-lasting building relationships are key. And here are a few ways you can accomplish it.

AI-chatbots can improve your CSAT ratings by providing fast and accurate resolutions.

Brands can publish and schedule reels directly to Instagram without leaving the Sprinklr platform. Adding Reels within Sprinklr ensures unified brand management with accurate reporting capabilities across Instagram.

9 ways you can improve your NPS — 1. Improve productivity 2. Encourage customer recommendations 3. Create feedback culture 4. Improve first response time 5. Immediate follow ups 6. Provide self-help options 7. Improve your brand responsiveness rate

Learn about influencer marketing, different types of influencers, and how to create a successful influencer marketing strategy.

What does a typical day look like for a customer support agent? What are their responsibilities, and what are some important tools being used? Read more.

Sprinklr has partnered with Forbes for the last 6 releases of this list. Sprinklr's AI played a crucial role yet again in measuring CMO's personal sentiment.