Sprinklr Social is an AI-powered social media management platform that unifies social media activities across 35+ digital and social channels including Facebook, Instagram, Twitter, LinkedIn, YouTube, TikTok, WhatsApp, and many more. It helps businesses create, schedule, and publish content, engage with customers in real-time, and analyze social media performance. 

Additionally, Sprinklr Social is known for its unmatched channel coverage, enterprise-grade configurability, and industry-defining AI. It enhances brand reach through employee advocacy, optimizes social advertising campaigns, and integrates social media with e-commerce to drive sales. With AI at its core, it automates processes, boosts efficiency, and ensures consistent and effective social media management. 

Sprinklr Social enhances social media management by integrating a unified strategy that offers multiple key benefits, witnessed by Forrester’s The Total Economic Impact Study:  

1. Streamlined publishing simplifying workflows and saving time on content creation. 
2. Enhancing employee participation in paid media. 
3. Streamlining reporting and analytics. 
4. Reducing customer churn with faster social media monitoring. 
5. Leveraging social commerce for incremental profit 

Yes, Sprinklr Social industry-leading AI with over 90% accuracy, generating billions of predictions daily and customized to various verticals. Its built in AI capabilities include: 

• AI-powered automation: Automates repetitive social media tasks 
• Content recommendations: Provides real-time content suggestions 
• Sentiment analysis: Analyzes social interactions to understand customer sentiment 
• Generative AI: Enhances social media strategies with advanced AI capabilities 
• Intuition moderation: Helps to automatically categorize messages based on intent and urgency 

Any business looking to enhance its social media presence, customer engagement, and brand reputation can benefit from using Sprinklr Social. However, there are specific scenarios where Sprinklr Social can add immediate value, such as when you: 

• Struggle to manage multiple social media accounts 
• Lack actionable insights from social media data 
• Need efficient scheduling and publishing tools 
• Require comprehensive analytics to measure campaign success 
• Face challenges in engaging proactively with your audience 
• Need seamless integration with other business systems 
• Aim to drive incremental profit through social commerce 

If you have similar business needs, explore how Sprinklr Social can transform your social media operations.Schedule a demo for Sprinklr Social and see the benefits firsthand. 

Sprinklr Social distinguishes itself from other social media management tools by virtue of its: 

Sprinklr Social distinguishes itself from other social media management tools because, apart from core features such as publishing, engagement, analytics, and listening, it offers the following features: 

• Built for global customer experiences: Ideal for organizations managing complex social media needs across multiple brands, teams, and geographies. 
• Broadest channel coverage: Support for 30+ digital channels ensures you never miss a customer interaction, with the flexibility to add new channels within weeks. 
• AI-first approach: Leverage over 1000 use cases for insights, content generation, and workflow automation with over 90% accuracy. 
• Customer experience management: Integrate social media management with consumer intelligence, marketing and customer service from a single platform. 
• Enterprise-grade governance: Ensure all engagements are on-brand with custom approval flows, governance rules, and AI-powered moderation. 
• Unified data layer: Enable cross-functional reporting and analytics for comprehensive insights across the organization. 
• Extensive customizability: Tailor the platform to meet specific business needs and workflows, ensuring maximum efficiency and effectiveness. 

Sprinklr Social offers robust reporting capabilities designed to provide comprehensive insights and enhance decision-making: 

• A unified dashboard for paid, owned and earned media performance 
• Platform specific metrics to track performance of every channel in your media mix 
• Customizable reports on metrics like engagement, reach and click-through rate (CTR) 
• Automated reports with robust scheduling and exporting capabilities 
• 7,500 pre-built queries to reduce the time and effort needed to set up reports 

Sprinklr Social is favored by enterprises for its comprehensive social media management capabilities, advanced AI integrations, and robust data security. We partner with brands like Microsoft and HyperSpace manage their social media presence efficiently, improve engagement, and enhance brand reputation. 

The platform’s advanced AI capabilities provide valuable insights and automation, making it a comprehensive solution for large-scale social media management needs. According to a Forrester Consulting study, Sprinklr Social delivered a three-year, risk-adjusted ROI of 327%. It was also recognized as a strong Performer in The Forrester Wave™: Digital Customer Interaction Solutions, Q2 2024.