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Step-by-step overview for an Email Marketing Campaign

In this article, you will learn the step-by-step overview of the entire process for running an Email Marketing campaign in Sprinklr. 1. Create a campaignCreate a campaign or modify the existing campaign to send it across to the segmented users.2. Importing leads into SprinklrGather valuable leads by

marketing

audience

Targeting

Email Marketing

+2

Knowledge Base Article

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Setting up Email Marketing 

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Live Monitoring

Live Monitoring enables agents to passively view a customer’s real-time activity on the brand’s website during an active Live Chat session. The feature is initiated automatically when a Live Chat case is assigned to an agent, no customer action or consent prompt is required.Agents can observe, but n

Sprinklr Service

New Article

20.10

Knowledge Base Article

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Key Features

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FAQs - Rule Engine

FAQsWhat is the difference between Campaign Rules and Campaign Update Rules?Campaign Update rules are primarily used to Update the Campaign Properties Automatically and can also be used to send a Notification every time a Custom field related to a Campaign is updated.Can I set up Naming Conventions

marketing

Rule Engine

FAQs

Knowledge Base Article

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Troubleshooting & FAQs

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Sprinklr Copilot for Social - Widget Builder

OverviewSprinklr Copilot for Social enhances reporting capabilities with the introduction of the Widget Builder. This feature allows users to create reporting widgets using natural language, making data exploration faster and more intuitive.Earlier, when users asked reporting-related queries that di

Publishing - SES

social

Reporting - SES

Sprinklr Social

+4

Knowledge Base Article

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Social Copilot

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Prompt Engineering Best Practices

This guide outlines best practices for writing effective prompts in AI+ Studio, including how to construct system and base prompts, test deployments, and optimize prompt performance across models and use cases.What Is Prompt Engineering?Prompt engineering is the practice of writing clear and effecti

marketing

Insights

social

20.7.1

+4

Knowledge Base Article

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Prompt Engineering Best Practices

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How to Apply Google Analytics and Google Campaign Manager (DCM) Tracking Together on Ads

Some of the Advertisers prefer to track the Website data through different sources based on their custom needs. Sprinklr provides the flexibility of both automaticlaly applying the tracking URLs in an automated way and then using these Website URLs with utm parameters to further create Google Campai

marketing

Knowledge Base Article

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Advanced Use Cases

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Sprinklr Social: 26.1.1 Release Notes

Sprinklr Social is a powerful platform for scaling social media efforts. It offers tools for publishing, engagement, reporting, and more across multiple channels. This release introduces new capabilities designed to elevate customer experiences at every touchpoint, delivering strong business impact.

marketing

Insights

social

Social RN 2026

+3

Knowledge Base Article

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26.1.1 Minor Release (8th Feb '26 Onwards)

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Standard PI Metrics

Building BlocksProductSprinklr Products are digital representations of tangible products that clients want to report on and analyze based on feedback from customers.MentionThe base unit of analysis within Sprinklr Listening. One mention is essentially one post or comment from a data source.Product I

Insights

Knowledge Base Article

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Metrics & Dimensions

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Standard Widget Overview

Standard Widgets refer to the default widgets that are mostly used by agents while conversing with customers. Conversation widget This is the most important widget of Agent Desktop from where agents can refer to the conversation history and reply back to the customer. Agents can also take case-level

Service

Knowledge Base Article

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Standard Widgets

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Get familiar with options to manage your Keyword Lists

In this article, we will help you get familiar with various options to manage your Keyword Lists.After creating a Keyword List, it will be listed on the Keyword Lists window. From the Keyword Lists window, you can easily manage your Keyword Lists, for example, you can edit them, delete them, sort th

Insights

Knowledge Base Article

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Creating and using Keyword Lists

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Entity Governance in Social Listening

Entity Governance aims to strengthen the governance structure of Listening entities to ensure that visibility, ownership, and read/write permissions are protected with the correct user or user groups, thereby making it more robust.Note: To learn more about enabling this capability in your envir

Insights

Knowledge Base Article

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Entity Governance in Social Listening

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Forums as a Listening source

By adding Forums as a Listening Source, you can listen to and learn from forums data.​Sprinklr supports Forums as one of its various Listening Sources. Forums, or message boards, are online discussion sites where people can hold conversations in the form of posted messages. The Internet forums commu

Insights

Knowledge Base Article

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Forums

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Sprinklr Social: Patch Changes (18.8.2)

With this release, deliver an enhanced customer experience with feature advancements in DAM, Publishing, UGC, Distributed, and Advocacy.

marketing

Insights

social

Service

Knowledge Base Article

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v18.8.2 (October)

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Smart Content Analytics

Permissions to access Smart Content AnalyticsReporting > Dashboards > Smart Content Intelligence​Enablement note: To learn more about getting this capability enabled in your environment, work with your Success Manager.To navigate to Smart Content Intelligence Dashboard Click the New

marketing

Knowledge Base Article

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Standard Marketing Reporting Dashboards

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Gauge Chart

The Gauge Chart widget enables you to visually represent average or aggregated survey metrics in relation to custom ranges. It provides a quick and easy way to monitor key performance indicators (such as CSAT, ratings, or response metrics) through the use of easily understandable colored sections.Bu

Insights

Knowledge Base Article

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CFM Visualizations

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Insights Assistant

IntroductionIn simple terms, Insights Assistant is a tool that enables and assists in generating meaningful insights easily and in a timely manner. It leverages Sprinklr's AI capabilities to show the most crucial insights around key product metrics without requiring you to create dashboards or drill

Insights

Actionability Enhancements in Insights Assistant

Insights Assistant

Knowledge Base Article

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Insights Assistant

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Add Anthropic as a Provider in AI+ Studio

This guide provides step-by-step instructions on integrating Anthropic as a provider in AI+ Studio using the Bring Your Own Key (BYOK) integration method.PrerequisitesBefore you begin, ensure the following requirements are met: Permissions: You must have Edit, View, and Delete permissions for AI+ St

marketing

Insights

social

Service

Knowledge Base Article

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Add Support for Anthropic

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Impact of Facebook Reach Metrics Deprecation on United Analytics and Unified Performance Analytics

OverviewFacebook (Meta) will deprecate a set of Reach and Impressions metrics from its Graph API on June 15, 2026. Because Unified Analytics (UA) and Unified Performance Analytics (UPA) use Facebook metrics from Social Analytics, this change affects 8 derived metrics in total:3 metrics in Unified An

Knowledge Base Article

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Advanced Use Cases

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Transfer Call

Call transfer is a core contact center capability that allows agents to move an active call to another agent, queue, IVR, or external phone number. Transfers help ensure customer queries are handled by the most appropriate resource, improving resolution time and overall customer experience.​Agents m

26.1

Sprinklr Service

20.10

Service

+3

Knowledge Base Article

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Transfer Call

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Broadcast an Announcement in Distributed

The announcement capability (within Sprinklr) allows system administrators to send announcements to all the users, including Distributed users within the platform. Announcements can be created to be displayed once. Administrators can also customize the end date for displaying the announcements. For

Broadcast an Announcement in Distributed

Insights

Announcement

social

+3

Knowledge Base Article

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Governance (Distributed Admin)