Branded survey links strengthen brand visibility and build trust by incorporating an organization’s own brand into survey URLs. Whether through custom subdomains (e.g: feedback-brandname.sprinklr.com) or custom domains (e.g: feedback.brandname.com), this feature ensures surveys appear recognizable, professional, and seamlessly aligned with the company’s digital identity.

Business Use Cases

• Enhancing Brand Credibility: Custom branded URLs help display the company’s name directly in the survey link, allowing businesses to build trust and reinforce their brand identity. This approach makes surveys appear more legitimate and professional, resulting in improved response rates and stronger customer engagement.

• Reducing Survey Abandonment: Branded survey URLs help to clearly reflect the organization's identity. Businesses can enhance user confidence, reduce abandonment, and ensure participants feel secure and engaged while completing surveys.

Branded survey URLs play a crucial role in strengthening customer relationships by ensuring a seamless and trustworthy experience. They provide brand consistency, creating a unified brand presence across all customer touchpoints. This in turn drives increased trust and engagement, as users are more likely to respond to surveys that come from recognizable and credible links. Ultimately, organizations benefit from improved response rates, since branded URLs enhance user confidence and encourage higher participation in feedback activities.

Prerequisites

This feature has Limited Availability. To enable you need to follow these steps:

• Raise a Support Ticket: You need to submit a detailed request through the Sprinklr support portal, describing your branding requirements by writing it to tickets@sprinklr.com.

  OR

• Contact Your Success Manager: You need to reach out directly to your Customer Success Manager to initiate and guide you through the setup process.

Example: Sprinklr’s default survey URL is surveys-app-prod.sprinklr.com. If your company’s domain is brandcorp.com, then after enablement:

• With a custom subdomain, your survey URL will look like feedback-brandcorp.sprinklr.com.

• With a custom domain, it will appear as surveys-app-prod2.brandcorp.com.