Sub-Campaigns in the Editorial Calendar

Updated 

Use Sub-Campaigns in the Editorial Calendar to organise and manage activities within a campaign. You can view Sub-Campaigns alongside Campaigns, Events, Messages, and Paid Initiatives. The Editorial Calendar also lets you view the relationship between Campaigns and their associated Sub-Campaigns based on the selected calendar view.

View Sub-Campaigns in the Editorial Calendar

  1. Click New Tab.

  2. Navigate to Sprinklr Marketing > Plan > Editorial Calendar.

  3. Click View, and then select Sub-Campaigns.

Calendar View: Year and Season Periods

  1. Sub-Campaigns span the period during which they are active.

  2. Select Campaigns, Sub-Campaigns, Messages, Paid Initiatives, and Events from the View menu to display all entities associated with a Campaign. Click a Campaign to view its associated events, paid initiatives, and sub-campaigns. Click a Sub-Campaign to view its associated Events and Paid Initiatives.

Timeline View: Year, and Season Periods

  1. Sub-Campaigns span the period during which they are active.

  2. Select Campaigns, Sub-Campaigns, and Paid Initiatives from the View menu to display Campaign and Sub-Campaign relationships.

Timeline View: Month, Two Week, and Week Periods

  1. Sub-Campaigns span the period during which they are active.

  2. Select Campaigns, Sub-Campaigns, Paid Initiatives, Messages, and Events from the View menu to display two sections in the Editorial Calendar. The first section displays Messages and Events. The second section displays Campaigns, Sub-Campaigns, and Paid Initiatives. Select Campaigns and Sub-Campaigns to view the campaign hierarchy.

Key properties to filter Sub-Campaigns

Filter

Description

Status

Current status of the Sub-Campaign such as Draft, Approved or Expired.

Created By

Sprinklr user who created the Sub-Campaign.

Sub-Campaign Custom Fields

Custom Sub-Campaign properties defined in the environment. You can also use these properties to filter Sub-Campaigns.

Campaign Name

Name of the Campaign to which the Sub-Campaign is associated with.