DIM_ACCOUNT_GROUP

Updated 

DIM_ACCOUNT_GROUP is a dimension table that stores metadata and grouping information for accounts, including group identifiers, associated account lists, ownership details, custom properties, and lifecycle timestamps. It supports account segmentation, management, and reporting across clients. Below are some of the scenarios where this Report is beneficial:

  • Account Segmentation and Organization: Group related accounts into logical business units, regions, or client portfolios for streamlined management and reporting.

  • Consolidated Performance Reporting: Analyze metrics across multiple accounts within a group to gain a unified view of customer, account, or business performance.

  • Ownership and Governance Tracking: Monitor account ownership, custom attributes, and lifecycle information to support account management, auditing, and operational oversight.

Field Mapping/ Glossary

The report will include the following information:

Expected Name 

Definition 

Data Type 

Nullable & Default Value 

PII Field 

Unique Key 

ACCOUNT_GROUP_ID 

Unique identifier of the account group 

VARCHAR 

No 

No 

Yes 

ACCOUNT_GROUP_NAME 

Human-readable name assigned to the account group 

VARCHAR 

No 

No 

No 

 

 

ASSOCIATED_ACCOUNTS 

 

Variant object containing the list of account IDs associated with the account group 

Format: ["Value"] 

 

 

VARIANT 

 

 

No 

 

 

No 

 

 

No 

CLIENT_ID 

Identifier of the client or tenant to which the account group belongs 

VARCHAR 

No 

No 

No 

CREATED_TIMESTAMP 

Timestamp indicating when the account group record was created 

TIMESTAMP_LTZ 

No 

No 

No 

CUSTOM_PROPERTIES 

Variant object storing additional account-group-specific configuration or metadata 

VARIANT 

Yes | null 

No 

No 

DESCRIPTION 

Free-text description providing additional context or details about the account group 

VARCHAR 

Yes | null 

No 

No 

 

IS_DELETED_FLAG 

Flag indicating whether the account group record has been soft-deleted 

Values: TRUE/FALSE 

 

BOOLEAN 

 

No 

 

No 

 

No 

MODIFIED_TIMESTAMP 

Timestamp indicating when the account group record was last modified 

TIMESTAMP_LTZ 

No 

No 

No 

OWNER_AGENT_ID 

Identifier of the agent responsible for managing or owning the account group 

VARCHAR 

No 

No 

No 

​

​Intended Use and Prohibited Uses

DataStream is intended solely to support operational efficiency, service delivery, business intelligence, and process optimisation. The product is not designed or intended for employee monitoring, workplace surveillance, performance evaluation, profiling of individuals, or making decisions that materially affect an individual's employment, rights, opportunities, or access to services.

DataStream does not process biometric data for the purpose of identifying individuals and does not perform emotion recognition, affect detection, or emotion inference in the workplace.

Customers must not use DataStream in a manner inconsistent with these intended purposes and remain responsible for ensuring compliance with applicable legal and regulatory requirements as well as with Sprinklr's Acceptable Use Policy.