KakaoTalk is a widely used instant messaging application in South Korea, enabling users to send text, voice, and video messages, and share media files. Known for its user‑friendly interface and strong security measures, KakaoTalk has become an integral part of daily communication for millions of users.

Beyond personal use, KakaoTalk offers business messaging capabilities that allow organizations to connect with customers at scale. Businesses can create KakaoTalk Channels to deliver targeted push messages, provide quick replies, and showcase product catalogues. These features make KakaoTalk a versatile platform for customer engagement, product promotion, and relationship management.

In Sprinklr, brands can add a KakaoTalk channel via Infobip, enabling them to capture and manage KakaoTalk conversations directly within Sprinklr. This integration ensures that customer interactions across KakaoTalk are centralized, actionable, and seamlessly incorporated into broader engagement workflows.

Supported Integrations

Sprinklr supports the following KakaoTalk integrations, each designed to address different communication needs:

AlimTalk

AlimTalk is KakaoTalk’s utility and transactional messaging solution, designed for sending essential notifications without requiring user consent.

• Purpose: Transactional and service notifications such as order confirmations, delivery updates, and appointment reminders

• Consent: Does not require the recipient to add the brand as a friend

• Workflow: Templates must be created and approved natively by KakaoTalk

• Use Cases: E‑commerce, healthcare, finance, and other industries requiring timely updates

SangdamTalk

SangdamTalk is KakaoTalk’s consultation and customer service solution, enabling direct communication between users and designated company representatives.

• Purpose: Real‑time consultation and query resolution

• Consent: Users initiate conversations with a company’s KakaoTalk channel

• Workflow: Consultation agents respond promptly to inquiries, ensuring effective message management and timely responses

• Use Cases: Customer support, troubleshooting, and service consultations

Brand Messages

Brand Messages are KakaoTalk’s marketing and promotional communication solution, designed to help businesses engage audiences with campaigns and offers.

• Purpose: Promotional content delivery, product launches, and engagement campaigns

• Consent: Requires recipients to add the brand as a friend before receiving messages

• Workflow: Businesses send promotional content such as coupons, exclusive offers, and campaign updates directly to customers’ phones

• Use Cases: Promotions, last‑minute deals, product announcements, and loyalty campaigns