Sprinklr Release Webinar | Winter '26

From Engagement to Intelligence: Unifying Modern Marketing

To win in today's fragmented landscape, you need to connect your data, your content, and your teams. We are releasing major updates across Sprinklr Insights, Marketing, and Social to help you do exactly that.

Join us to explore how new integrations and AI capabilities can unify your paid, owned, and earned strategies.

What you’ll see in the release: We are introducing innovations to help you work smarter, not harder.

• Upgraded Smart+ Campaigns: Automate targeting and bidding on TikTok to launch faster and improve ad performance.

• Expanded Integrations: Deepen engagement and data coverage with new support for LinkedIn Events, Threads, and CreatorIQ.

• Improved Copilot: Get faster insights and instant visual answers with our new Prompt Library.

• Resource Management: Gain complete visibility into team capacity to optimize allocation and deliver campaigns on budget.

• Unified Analytics: Finally see paid, organic, and earned performance in a single view for richer, holistic insights.

Key Takeaways:

• A look at the market shifts driving the need for unified social and marketing operations and advise from Sprinklr experts on how to combine influencer data with performance analytics for better decision-making.

• Live demos of some of the new features.

Speakers

Harsh G Balihallimath

Sr. Director, Product Strategy

Sprinklr

Ayush Goyal

Associate Director, Product Management

Sprinklr

Kunwar Singh

Product Marketing Manager

Sprinklr

Ankita Singh

Associate Director, Product Management

Sprinklr