Scoring the 2026 Forbes World’s Most Influential CMOs

What does it take to become one of the world’s most influential CMOs? Find out in Sprinklr’s companion report for the 2026 Forbes World’s Most Influential CMOs list.

In our 10th year as the lead data partner, we go beyond rankings to unpack the signals behind marketing influence. From standout brand moments to executive visibility and audience response, this report breaks down how influence is measured and expressed across industries. Built on billions of data points and a rigorous methodology, it reveals what truly defines marketing leadership today.