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Add a Telegram Account

Telegram is a cross-platform, cloud-based instant messaging software and application service. Once Telegram has been enabled in your environment, you can add your Telegram Bot account on Sprinklr just like other accounts. Note: To get this capability enabled in your environment, contact your Success

Knowledge Base Article

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Telegram

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Change a Custom Field's Asset Class

In this article, we will cover the different ways to configure custom fields in Sprinklr.After you've created a Custom Field, you can easily change the Asset Class associated to the Custom Filed. For example, if you created an Outbound Message and Campaign Custom Field and realized after you sa

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Knowledge Base Article

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Custom Fields

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Set up Web Analytics to Track Link Attribution and Link Clicks

Advocacy Admins can effortlessly monitor website traffic by utilizing Web Analytics, specifically tracking the visitors accessing the website through links embedded in the posts shared by Advocates. Why Web Analytics is Important With Web Analytics, Advocacy Admins can monitor how their post is perf

Advocacy - SES

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Social - SES

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Link Click Tracking

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Facebook & Instagram Advertising Parity

Learn about Sprinklr's capabilities on Facebook advertising that are at par and even better than you can get on the native platform.​Last reviewed: 30th Mar 2026Last updated: 30th Mar 2026​Note: The last reviewed date denotes when the article was reviewed for any changes.The last updated date d

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Advertising Channel Parity

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Create a Reporting Dashboard and Widgets for Empower

Reporting Dashboards in Empower provide valuable insights by monitoring content performance. Ensure that any Reporting Dashboard that will be used in Empower is shared with the appropriate Primary User Groups.Note that this article is only for the central brand team core Sprinklr admins. Empower use

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empower reporting dashboards

create an empower configuration

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Advanced Features

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Macro Actions

Macros in Sprinklr are a feature that allows businesses to automate and streamline their social media management processes. Macros enable businesses to create pre-defined sets of actions that can be executed with a single click, such as responding to common customer inquiries or applying tags to mes

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Insights

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Macro Actions

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Resend User Activation Links

New user addition step includes activating your profile by clicking on the login link from your email. Sprinklr provides a way for you to remind them to activate, in case they forgot to do so. Admins can bulk trigger these emails as well. This article takes you through the steps of sending these use

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Getting started

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Setup Manual Audit Checklists/Evaluation Forms

Create audit checklists in Sprinklr to perform an audit of proactive content published through the platform. This can be done to ensure that all the criteria in the checklist are considered while performing the audit. You can also generate reports based on the audit results and monitor the performan

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Audit Checklist Builder

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Request Rules

Request Rules are initiated on a request that is created or updated. If a request rule is set up and enabled, and the conditions are met then the action setup takes place.How to set upClick the New Tab icon. Under the Platform Modules, click Rule Engine within Collaborate.In the top right corner of

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Rule Engine

Requests

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Request Rules

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Get Started with BYOM in AI+ Studio

Sprinklr follows an LLM-agnostic approach to Generative AI, giving you the flexibility to choose the language model that best fits your business needs. Along with Sprinklr’s in-house and partner models, you can use the Bring Your Own Model (BYOM) option to integrate your internally developed LLMs di

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Add Support for BYOM

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Sandbox Validation Framework

​Note: Currently, Sprinklr only supports Versioning Mechanism in Validation Framework. The Versioning mechanism in the Sandbox Changeset Management process is introduced to enhance environment traceability and control. This feature will enable users to:Track and manage multiple states of sandbox env

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Knowledge Base Article

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Deploying Inbound Change Set

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Installing on Web

Live Chat can be implemented on websites/blogs/forums by adding a Javascript code on the website. The one-time javascript code embeds the chat automatically on the website. If the website has multiple pages, the javascript code should be embedded in all the pages, preferably near the bottom of the p

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Knowledge Base Article

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Website Installation

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Historical Backfill Capabilities and Limitations

Historical backfill is the process of updating data for posts which have been published either before the account was added in Sprinklr or 60 days prior. There is a default backfill range for 60 days which is added as soon as the account is added into SprinklrBackfill Capabilities and LimitationsMet

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Knowledge Base Article

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Historic Backfill and Limitations

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How to Manage Custom Metrics in Reporting

Similar to the standard metrics used in reporting widgets, you can create your own metrics across all reporting dashboards within Sprinklr. You can use these metrics to collect and analyze data that reporting doesn't automatically track. Custom metrics offer much more dynamic reporting capabili

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Knowledge Base Article

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Manage Custom Metrics

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Summary Table widget

The Summary Table is a data visualization widget that displays data in a table format and allows users to compare and analyze trends over time quickly. One of the key features of the Summary Table widget is that it automatically displays reporting data for the previous period, allowing users to see

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Summary Table widget

Knowledge Base Article

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Types of Widgets

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Flexible Scheduling

You can set up automated workflows using specific timing conditions. This allows you to fine-tune message delivery and actions, aligning them with your operational requirements. The goal is to maximize engagement and ensure full compliance with your organization's communication policies.Consider a s

Knowledge Base Article

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Setting Up Actions

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Schedule Tool

The Schedule Tool enables the AI Agent to automatically schedule and send messages at designated times or intervals, improving user engagement and communication. This feature allows the AI Agent to deliver messages without manual input, ensuring timely and relevant communication. Messages can be sch

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Automation Tools

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Triggering an Outbound Call

Introduction Outbound calls are important for business and sales, and Sprinklr allows agents to make outbound calls without any hassle. Business Use Case To instantly follow up with the customer while the agent is on conversation pane QM/Supervisor can directly manual call the customer Workflow and

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Knowledge Base Article

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Triggering an Outbound Call

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Publish and Manage Threaded Tweets (Distributed User)

A Twitter thread is a series of tweets posted on Twitter that are connected to one another and can be read as one continuous post. With a thread, you can provide additional context, an update, or an extended point by connecting multiple Tweets together. In other words, Twitter threads allow you to t

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Preview Twitter Threads in Engagement Dashboards

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Posting Threaded Tweets

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Publishing & Calendar (Distributed User)

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Setup email contact list

You can create a email contacts lists of email addresses for teams outside of Sprinklr. This list will make it easy to select those email addresses when forwarding a case as an email. You can use this feature to maintain email contact list of teams with whom your customer service team usually collab

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Knowledge Base Article

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Forward case as email