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Redefining the world’s ability to make every customer experience extraordinary

Our story

Sprinklr was founded in 2009 to solve a big problem: growing enterprise complexity that separated brands from their customers. Our vision was clear: to unify fragmented teams, tools and data — helping large organizations build deeper, more meaningful connections with the people they serve. 

What began in social listening and engagement has evolved into the definitive, AI-native platform for Unified Customer Experience Management (Unified-CXM). Our four product suites — Sprinklr Service, Sprinklr Social, Sprinklr Marketing, and Sprinklr Insights — are built on a single codebase, enabling seamless collaboration and real-time action.  

Today, Sprinklr empowers customer-facing teams to engage, listen and respond across 30+ digital channels — all from one unified platform.  

By unifying data and breaking down silos, elevating human potential through intelligent AI, and transforming every interaction into a moment of impact, we help brands unlock agility, drive growth and deliver outcomes that truly matter. 

As teams, markets, and geographies align, brands gain a unified digital edge — the place where every customer touchpoint happens. It’s where trust is earned, feedback is shared, and opportunity lives. 

While Unified-CXM is an emerging category, Sprinklr is leading the way — helping the world’s top enterprises deliver extraordinary experiences at scale. 

Headquartered in New York, with a diverse global footprint, Sprinklr is publicly traded on the NYSE under the ticker symbol “CXM.” 

At Sprinklr, we focus on three things:

Lead a new category of enterprise software that we call Unified-CXM.

Leading a new category of enterprise software that we call Unified-CXM

Build the world’s
most loved enterprise software company.

Empowering organizations to reimagine customer experiences by building unified journeys that elevate every moment of interaction

Create a culture of high performers who are kind, caring and obsess about customers.

Creating a culture of customer obsession through trust, teamwork and accountability

Our journey

2009

Old Sprinklr Logo
Ragy Thomas launches Sprinklr

2010

logo
Launches Social Listening and Social Engagement products, bringing on its first customer

2012

2012 logo
Onboards its first developer partner

2015

2015 unicorn logo
Raises $46M at a $1B+ valuation and attains unicorn status

2015

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Launches Sprinklr Insights, the consumer and brand intelligence product suite

2017

2017 logo
Features in Fast Company’s list of Most Innovative Companies

2018

2018 logo
Launches AI capabilities across all products including a new product — Sprinklr Marketing, the marketing and advertising product suite

2020

2020 logo
Raises $200M at
 a $2.7B valuation

2021

2021 logo
Sprinklr goes public. Lists on the NYSE (ticker: CXM), creating the Unified-CXM category

2022

2022 logo
Launches Sprinklr Service, the unified CCaaS product suite

2023

2023 logo
Launches Sprinklr AI+

2024

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Sprinklr appoints Rory Read as President and CEO
… and we’re just getting started 

Our leadership team

Meet our visionary leadership team — a collective force driving CX innovation, fostering collaboration, and steering our company towards unparalleled success. 

We are Sprinklr

Our Vision
Redefining the world’s ability to make every customer experience extraordinary
Our Mission
Empower companies to deliver next generation, unified engagement journeys that reimagine the customer experience
The Sprinklr Way
Our culture is built on customer obsession — anchored in trust, teamwork and accountability
Build the world’s
most loved enterprise software company.

1,900+ customers

Time Zones

Across 19 countries

Speaking 
27 languages

Living in 24 time zones

Sprinklr Headquarters

Americas HQ

New York City

Americas HQ

EMEA HQ

London

EMEA HQ

APAC HQ

Singapore

APAC HQ

Growth Markets HQ

Dubai

Growth Markets HQ