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How to Clear Stop Loss Strategy Groups from Ads

Stop Loss evaluates and pauses ads that are exceeding your target CPA or not meeting your goal based on your configuration. However, at times, you want to be able to make some of the ads paused by Stop Loss active again so that they can start spending. Clear Stop Loss assists you with this action to

Knowledge Base Article

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Setting Up Stop Loss

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Sub-Campaign Rules Actions

The following actions are available for users to select while creating a Sub-Campaign Rule-Sub-Campaign Rule — ActionsConditionDescriptionActions which are applicable for Sub-CampaignSet the actions on the sub-campaigns:ArchiveBrief TemplatesInitiate WorkflowSet Naming ConventionStatusShareStop Work

Actions

Sub-Campaign

Rule Engine

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Sub-Campaign Rules

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API Node in Journey Facilitator

The API node in Journey Facilitator serves as a pivotal link between the platform and external systems, enabling users to seamlessly make API calls. Acting as a bridge, it facilitates communication with diverse entities, such as client databases, third-party vendors (e.g., Shopify, Shiprocket, CRMs,

Knowledge Base Article

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Journey Builder

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What Is the Ads Widget Library?

To Navigate to Widget LibraryClick the New Tab icon . Under the Sprinklr Marketing - Advertising tab, click Ads Reporting within Analyze.On the Reporting Dashboard, click Add Widget in the top right corner.NoteIf you are unable to find this option, click Enter Edit Mode in the top right corner to be

Knowledge Base Article

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Widget

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Using Ad Post Preview in Ads Reporting

In Ads Reporting, you can track and monitor the performance of your ad posts along with a preview of the creative generated within the widget. This article will provide an overview of the Post Card visualization for ad posts and dynamic creative previews.Use CasesSeamless and efficient reporting exp

Knowledge Base Article

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Ad Post Reporting Preview

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Agency Margin Ads Reporting Metrics & Dimensions

You can select from several metrics and dimensions to view the reporting data on your Agency Margin. This will help you analyze the reporting on campaigns and the margins set for your agency.To View Agency Margin Reporting DataClick the New Tab icon . Under the Sprinklr Marketing - Advertising tab, 

Knowledge Base Article

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View Agency Margin Data

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Offline Conversions - TikTok

The Facebook Conversions API enables a direct connection from Sprinklr to TikTok, facilitating the accurate tracking of offline conversion events. This connection is crucial for marketers who want to measure the impact of their TikTok ads on offline sales and conversions.​Kindly read this Introducti

Knowledge Base Article

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Offline Conversions

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"Source Creation Type" Dimension Details

Source Creation TypeIn Paid Reporting, the dimension "Source Creation Type" can be used to show where an Ad was originally made, in order to help measure platform adoption.Definitions of the ValuesValueMeaningNative: Auto ImportBuilt and optimized in native channel platforms.Native: Manage

Knowledge Base Article

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Source Creation Type Dimension Values

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Message Suggest Entry Point

When customers tap on any of the registered business phone numbers, a phone sheet appears allowing your customers to choose between voice and messaging. The Message Suggest feature allows your customers to contact you through Apple Messages for Business in the Messages app.​Businesses can reduce pho

Knowledge Base Article

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Entry Points

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Create an Address Template for WhatsApp Business

Businesses based in Singapore, catering to Singapore customers, and those based in India, serving Indian customers, can leverage the address message templates on WhatsApp. The template contains a call-to-action (CTA) button that prompts the users to interact with the message, providing a convenient

Knowledge Base Article

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Address Templates

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Create an Authentication HSM Template

To create an Authentication HSM template follow the below steps:Create an HSM Template and choose the Category as Authentication.Under Message Details, select the Code Custom Field as a custom field to dynamically customize the code based on the chosen field.Enable Masking to conceal the code from S

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HSM - Authentication Templates

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Survey Response Details Report (Single Dimension)

The Survey Response Details Report (Single Dimension) provides details of the responses/ answers received from the customers on the Surveys for all the questions. This further includes basic details of the Case associated with the Survey, like sentiment, agent details, and last message details for m

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Glossary

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Configure Service Level for Individual Queues

Parameters such as Service Level Agreement (SLA) and Short Abandon Time can be updated for individual Work Queues, allowing for tailored reporting specific to each Work Queue's Service Levels. This customization ensures that changes made to the parameters of one Queue do not impact the metrics of ot

Knowledge Base Article

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Service Settings

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Ad Comment Moderation for Pinterest

Learn about the new Pinterest comment moderation capabilities in Sprinklr and how you can use them to monitor and manage all comments and replies within Sprinklr.What Comments can we get?What actions can we take?NotesThe table below provides you with information about the types of comments that can

Pinterest

Ad Comment Moderation

Advertising

Knowledge Base Article

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Pinterest

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Smart Ad Rotation Strategy Group Video Overview

Learn how you can run the best performing Ad Variants for the longest time using Sprinklr's Smart Ad Rotation in Strategy Groups. Sprinklr maintains the desired number of active Ads per audience while automatically pausing down underperforming Ads and activating new ones in their place.​​

Knowledge Base Article

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Overview

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Favorite Projects

OverviewYou can mark your most used or important Projects as Favorites for ease of access. Doing this pins these Projects to the top of your Portfolios window where you can navigate to them more easily. There are two ways of marking a Project as a Favorite. You can do it through the Portfolios windo

PM_PORTFOLIOS_2

PM_GENERIC_2

Knowledge Base Article

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Manage Projects

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Ad Account Permissions Video Overview

Learn about adding accounts and providing permissions to the users and user groups for the added social channel accounts.What to ExpectAdding accounts in Sprinklr.Providing permissions to the users and user groups for the added social accounts.

Advertising

governance

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Advertising Accounts and Permissions Video Overview

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Content Creator Persona App

Content creators are users within an organization or external agencies who are responsible for planning, creating and publishing content across one or more marketing channels, ensuring that the content aligns with the brand's campaign objectives. A content creator would typically have the follo

Persona Apps

Content Creator

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Content Creator Persona App

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How to Apply Tags to Google AdWords Campaigns

Using Google AdWords, you can display your products and services to different web users within the Google Ad network. Sprinklr allows you to incorporate your Google AdWords accounts and apply custom properties to your ads in the Ads Manager. This enables you to filter and categorize the ads for

Knowledge Base Article

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Ad Campaign Analysis

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How to Configure Columns in Ads Manager

Configuring columns in the Ads Manager allows you to customize the data you see for Paid Initiatives, Ad Sets, and Ad Variants. With the ability to save column configurations, you can quickly view saved configurations without needing to reconfigure columns, allowing you to access frequently used col

Knowledge Base Article

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Ad Campaign Analysis