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Create a Highly-Targeted Custom Audience for LinkedIn

A custom audience allows you to find existing audiences among people who are on LinkedIn and target your ads. While creating a LinkedIn custom audience in Sprinklr, you can use sources such as websites and members/company lists on LinkedIn to create your audience.You can select the type of audience

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Compose LinkedIn Ads

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How to Create Ad Campaigns in Ads Manager

You can create campaigns for all social channels with a single click from Sprinklr Ads Manager. The Ads Manager provides you with quick access to the Ads Composer, where you can seamlessly build your ad campaign.​Note: Use of this feature requires that Sprinklr Marketing (Ads) be enab

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Ad Campaign Creation

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Using Smart Response Compliance in Agent Console and Care Console to ensure brand protection

How Sprinklr’s AI-powered response compliance ensures that each brand response adheres to appropriate business communication protocols and flags the non-compliant responses.Engaging on different social/email channels daily requires a tricky balance between maintaining an authentic voice and followin

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Publishing Functionalities

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Triggering rules in Outbound Calls

The Sprinklr Rule Engine is a powerful tool that can be used to automate workflows, assignments, properties, etc., that are implemented on messages, cases, and profiles. The Rule Engine works as an If-Then statement. If an asset (like a message or a profile) meets a specific condition that you set,

campaign management

Voice

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Other Campaign Use Cases

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Configuring a rule to assign Cases based on CSAT ratings

How you can leverage Rule Engine to auto-assign cases to expert agents based on predicted CSAT rating so that they can focus on the most relevant and critical cases.If the CSAT prediction of any message sent by a fan is below the expectations of your brand then that case can be automatically assigne

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Assignment Engine Use Cases

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Create a rule for Preferred Case Assignment by Agents

You can configure a rule to identify users who have engaged with a case in the past.Case Update and Case Creation rules can be configured with a condition to use Custom Fields to prefer an assignee. These Custom Fields can be created and used to identify users who have engaged with a case in the pas

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Assignment Engine Use Cases

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Compare Influencer Strategy dashboard

To understand the influencer content that is well received and which influencers result in more engagement, it is important for brands to monitor the strategies used by influencers in their industry. This can be achieved by using the Compare Influencer Strategy standard dashboard.To access the Compa

Compare Influencer Strategy

influencer

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Standard Dashboards in Benchmarking

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Voice Campaigns: Basic Terminology

Here, we have listed down various Voice Campaign Manager terminologies that are commonly used.TermDescriptionCampaignA central entity in Sprinklr where all the campaign settings are given. Voice Campaign ManagementTrack all the voice campaigns in a single view. Sprinklr's voice campaign managem

Voice Campaigns

Voice

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Voice Campaign Creation

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Automatic Routing of Messages

Sprinklr offers automatic routing of messages to ensure that customer inquiries, complaints, and requests are handled promptly and efficiently. The Rule Engine can be used to set up rules that automatically assign incoming messages to specific teams or agents based on various criteria such as messag

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Assignment Engine Use Cases

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Create a Facebook Story Post via Mobile Publishing Flow

Facebook Stories allows Facebook users to share photos and videos to their "Story" -- which is visible to followers of the user's Facebook account -- and to specific users the Story's sender follows. Facebook Stories disappear after 24 hours.To Compose Facebook Story Post via Spr

Facebook Stories on Sprinklr Mobile App

Publish Facebook Stories on Sprinklr Mobile App

Publish Facebook Stories

Knowledge Base Article

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Create a post on Facebook

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Cross-Post Live Videos on Facebook Pages

Sprinklr allows you to cross-post live videos on Facebook pages. If you manage multiple Facebook Pages, you can cross-post live videos across all those pages from Sprinklr. This article will cover the steps to publish a cross-post live video on multiple Facebook Pages.PrerequisitesYour account must

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Create a post on Facebook

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Publish Content to Facebook Workplace

Sprinklr allows companies to publish content (messaging, images, & videos) directly to a Facebook Workplace group. The ability to publish content to Facebook Workplace Groups is ideal for unified team communications and engaging remote workers and keeping the team informed, engaged, and up-to-da

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Create a post on Facebook

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Create a Facebook Branded Content Post

Branded content refers to Facebook Posts featuring a third party brand, product, or sponsor. When publishing through a verified Facebook Page, other verified accounts can be selected to publish with as branded content. You can use this feature to publish content in conjunction with other verified Fa

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Create a post on Facebook

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Use Sprinklr AI+ to summarize messages in Stream, Post Card, and Inline Table widgets

In this article, you will learn how to summarize lengthy messages in the Stream, Post Card, and Inline Editable Table widgets using Sprinklr AI+.​Long texts in messages/posts can be challenging to read and very time-consuming. Thanks to Sprinklr AI+ integration with Sprinklr Insights, allowing you t

Sprinklr A+

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Sprinklr AI+

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Create, Link and Add an Instagram Business Profile

Relevant personasSocial Media Managers / Account owners: Any user who has credentials for the brand’s Instagram account and is authorized to add the brand’s social media accounts on Sprinklr.Use casesWhen you link an Instagram Business Profile in Sprinklr, you can monitor, view insights, publish to

Knowledge Base Article

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Account addition

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Target Metrics in Benchmarking

Within Benchmarking, you can designate Target Metrics which will be displayed on a widget graph alongside the actual metrics. Target Metrics allow you to compare actual performance of a metrics against a pre-set goal. It also helps you set targets and performs reporting to check whether the performa

Target Metrics in Benchmarking

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Advanced Concepts

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X (formerly Twitter) Reporting Updates

X Insights Track Deprecation X will be deprecating InsightsTrack metrics from 1st August, 2023. These metrics provide real-time data for reporting metrics. In addition to the InsightsTrack metric, the following additional metrics will also be deprecated as these metrics were copied from your respect

Twitter InsightsTrack Deprecation

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Report on X activities

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Add Annotations on graphs in Benchmarking dashboards

Annotations give you the ability to add annotations to certain charts. They are attached to the dates themselves so they can only be seen in a graph or chart where Date is the primary dimension. Once created, the annotation will appear as a small box on the graph that expands when hovered over. To a

Annotations

Annotations in Benchmarking

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Advanced Concepts

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TikTok Split Testing

Split test, commonly referred to as A/B testing, allows you to test two different versions of your ads to determine which one performs best and optimize future campaigns. You may have a hypothesis that one creative will perform better than the other. You can use Split Test to keep the other variable

Split Testing

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TikTok Advanced Capabilities

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Smart Assist in Care Console

Agents can access the Smart Assist widget within Care Console, allowing them to efficiently address customer queries and ensure a consistent and high-quality customer experience. By utilizing the Smart Assist widget, agents have quick access to relevant recommendations, resources, and guidance, enab

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Introduction