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RS
Sprinklr Marketing: 20.7 Release Notes

Sprinklr Marketing unifies and enhances marketing efforts across channels. It centralizes content creation, campaign management, and performance analytics for both organic and paid campaigns. This release introduces new capabilities designed to enhance customer experiences across all touchpoints.

marketing

Insights

social

Service

Knowledge Base Article

 • 

20.7 Release (5th July '25 Onwards)

SH
Paid Rule Action Assignment Duration

Define durations for the rules you create in the rule engine based on which your rules will trigger periodically.​In Paid Rules, there are certain actions that one doesn't want to be executed with every successful run of the Rule Engine. For example, if you increase the bid by 10%. Then, with every

26.1

marketing

Updated Article

Advertising

+2

Knowledge Base Article

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Paid Rule Properties

SH
Compose Snapchat Story Ads

Advertise on Snapchat and reach a wider group of audience.​Through Snapchat Ads in Sprinklr, you can advertise to an audience of 186 million daily active Snapchatters (https://forbusiness.snapchat.com/), allowing your brand to reach a highly engaged and active audience.​To learn more, click on Ads C

marketing

Knowledge Base Article

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Compose Snapchat Ads

RS
Manage Ranking Criteria

The Ranking Criteria module helps Workforce Managers create consistent, data-driven workflows to evaluate and rank agents based on performance. Using standardized metrics, such as average handling time (AHT) or Schedule Adherence, managers can define how each metric is measured, weighted, and scored

26.1

Sprinklr Service

New Article

Service

Knowledge Base Article

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Ranking Criteria

RS
Manage Request Dashboards

Request Dashboards provide administrators and agents with streamlined access to various types of requests, including Time Off, Shift Trade, and Shift Bid requests. Administrators can configure custom Request Dashboards to review and manage requests through approval and rejection workflows. Using the

Sprinklr Service

Service

Updated Article

26.4.1

Knowledge Base Article

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Other Configurations

RS
Manage Agent Preferences

The Agent Preference feature allows supervisors to define preference windows, apply constraints, and enable agents to submit their preferences within a controlled timeframe. This structured approach enhances scheduling accuracy, reduces manual effort, and promotes fair and balanced shift allocation.

Sprinklr Service

20.7.1

Service

Updated Article

Knowledge Base Article

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Agent Preferences

SH
Sprinklr v15.5.0 – Sprinklr Service Capabilities and Enhancements (Consolidated)

Sprinklr's latest release offers a number of exciting new capabilities designed to empower your business to create meaningful customer experiences at every touchpoint. Read about Sprinklr's latest platform enhancements below!Note: To export this page as a PDF, use your browser's print functionality

experience:space

New Capabilities and Enhancements

15.4.5 Release

Modern Care Capabilities and Enhancements

+9

release_note

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v15.5.0 (July)

SH
How to Create X Flexible Audiences

X Flexible audiences allow you to build and save audience combinations based on existing tailored audiences or subsets of existing tailored audiences. You can target members of a subset of tailored audiences based on the recency and frequency of interaction.In Sprinklr Audience Manager, you can incl

marketing

Knowledge Base Article

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Create Custom Audience

RS
Configuring Source Selection for Email

Configuring a connector in Data Connectors refers to the process of setting up and configuring how data is exchanged between Sprinklr and external systems. A connector acts as an interface or bridge that facilitates the flow of data between Sprinklr and other platforms (For example CRMs, databases,

marketing

Insights

social

Service

Knowledge Base Article

 • 

Configuring Source Selection for Email

SH
Forward case as an email with attachments

The "Forward as Email" functionality in Sprinklr allows users to easily forward a case to another person or team via email, without having to leave the Sprinklr platform. This feature can save time and increase efficiency in handling customer issues. You can seamlessly forward the desired case detai

Service

Knowledge Base Article

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Forward case as email

RS
Create Custom Field

Click the New Tab icon and go to All Settings. Under Manage Workspace, click on Custom Fields.On the top-right corner of the screen, click on Create Custom Field. ​The New Custom Field form should open. Fill in the relevant fields, such as the type of the

Sprinklr Service

marketing

Insights

social

+3

Knowledge Base Article

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Custom Fields

SH
Dashboard & Widget Exports

Effortlessly Export Data from Reporting Dashboards and Widgets for Rapid Insights​With Sprinklr's Exports feature, exporting data from Care Reporting Dashboards to gain rapid insights has never been easier. You have the flexibility to tailor your export to your preferences by choosing the file

Service

Knowledge Base Article

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Reporting Use Cases

SH
Data Onboarding Using Mailchimp

Marketers use Mailchimp for managing email automation to target customers and potential prospects. Mailchimp gives a better understanding of who you are marketing to, that is, the demography and behavior of your customers, thus making it easy to send the right message to them. Based on the knowledge

experience:space

Importing Profiles

Insights

article:howto

+6

Knowledge Base Article

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Integration Guides

RS
Call Details Extract

Call Detail Extracts captures detailed information about every inbound and outbound call handled within a voice channel. This indicates data from a customer perspective, treating each customer call as one and mapping metrics related to that, where every row is governed by a single conversation ID.T

Sprinklr Insights

New Article

26.4

Knowledge Base Article

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Voice Data Extracts

SH
Agent Summary

This section provides the overall work summary and the occupancy of every  agent for the selected time frame. Segregation of all the cases offered to an agent is available thus the Abandoned Rate & Pickup Rate maintained by an agent is calculated. This also reports the overall time spent by ever

Service

Knowledge Base Article

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Reporting & Analytics

SH
Buy Phone Number and Add Regulatory Bundle

Buy a Twilio Phone Number from ConsoleTwilio's Console site allows you to quickly search and provision phone numbers for your project. From the Console search, filter phone numbers based on location, phone number type, capabilities, and more - all with our easy to use GUI. Continue reading for

service channels - voice

Service

Knowledge Base Article

 • 

Buy Phone number and Adding regulatory bundle

SH
Automatic Routing of Messages

Sprinklr offers automatic routing of messages to ensure that customer inquiries, complaints, and requests are handled promptly and efficiently. The Rule Engine can be used to set up rules that automatically assign incoming messages to specific teams or agents based on various criteria such as messag

Service

Knowledge Base Article

 • 

Assignment Engine Use Cases

SH
Create a Message Idea

Learn how to create Message Ideas which are content placeholders that do not require full message details such as the actual message content, details, and targeting. Create Message IdeaIn the top right corner of the Navigation Bar click the Publishing Options icon and select Create Message Idea from

marketing

Message Idea

publishing

Knowledge Base Article

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Content Creation

SH
Ads Composer Roles & Permissions

This guide outlines the process of granting role-level permissions through your platform’s Governance Console. Proper role assignment is essential for managing user access effectively and ensuring security across your workspace or customer setup. This article provides step-by-step instructions on cr

marketing

Knowledge Base Article

 • 

Getting Started

RS
Dynamic Workflow node for Voicebot

Note: This node is part of Sprinklr AI+. Enable this node by raising a support ticket at tickets@sprinklr.com.OverviewThe Dynamic Workflow Node(DWD) is a component in a chatbot's dialogue tree, designed to enhance the chatbot's conversational capabilities and create more human-like interac

Service

Knowledge Base Article

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Enhance your voicebot with AI+

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