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Compose Facebook Reach and Frequency Campaigns

You can estimate the reach of a campaign or the budget to obtain a CPM (Cost per Mille) or Frequency goal for a Facebook campaign using the Reach and Frequency Plans feature within the Advertising cloud. It provides you with multiple predictions of the reach and frequency of your Face

Reach and Frequency

marketing

Facebook Ads

Knowledge Base Article

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Facebook Advanced Capabilities

RS
Callback Dialers

A Callback dialer is an automated outbound calling system designed to enhance contact center efficiency by allowing users to schedule a callback to a specific phone number at a later time, rather than connecting immediately. The callback dialer records the request and automatically dials the phone n

Service

Knowledge Base Article

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Dialers

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How to Install & Setup the AppsFlyer Ads Integration

​AppsFlyer enablement in SprinklrAppsFlyer Cohort enablement in Sprinklr​ To learn more about getting this capability enabled in your environment, please work with your Success Manager.Getting StartedUpon reaching out to your Success Manager, please provide them with the following information:AWS Ac

marketing

Knowledge Base Article

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Setting Up Appsflyer

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Care Console

Sprinklr’s Care Console is a one-stop shop to help your agents deliver the best customer experience and fastest customer query resolution. Agents no longer need to switch screens/systems and handle multiple tabs/logins or countless documents. The Agent Desktop instead pulls the most relevant context

Service

Knowledge Base Article

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Care Agent Persona - Digital

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Advanced Filtering in Editorial Calendar

OverviewYou can use advanced filters to filter your Editorial Calendar for Campaigns, Sub-campaigns, Paid Initiatives, and Events according to customizable criteria or conditions. Advanced filters allow you to filter your Calendar using IF/AND/OR operators to set up complex rules. For example, you c

marketing

Knowledge Base Article

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Calendar Actions

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Conditions applicable with Paid Rule

You can create a Paid rule at the Customer level. To learn about the navigation to Rule Engine, see About the Rule Engine.Steps To create a Paid ruleClick the New Tab icon. Under the Sprinklr Social tab, click Manage Rules within Optimize.In the top-right corner of the Rule Engine window, click Crea

paid rules

social

Rule Engine

Knowledge Base Article

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Paid rules

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Campaign - Add Content

From the Campaign details view, you can add content such as messages, message ideas, sub-campaigns, events, tasks, etc, on the go. The Campaign details view gives quick access to add content by consolidating all the content creation-related actions on the top-right corner of the screen. To Navigate

campaign management

Create Message

marketing

campaigns

+1

Knowledge Base Article

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Functionalities

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Add Gamification Points Multiplier in Advocacy

In the Sprinklr advocacy site, advocates get gamification points if they share a post, and the post is engaging to their followers. Admins can leverage the "Gamification points multiplier" feature in the publisher to assign higher point values to specific posts that they want advocates to

Advocacy - SES

social

Social - SES

Knowledge Base Article

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Content Curation

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Monetise YouTube Videos from Sprinklr

Sprinklr allows you to monetise your owned content published as Video posts. You can claim ownership of your content around the globe, and get control on the access to use and post your owned content on Social Media channels like Facebook, Youtube & Twitter.Account set up for monetisationThe You

Monetise YouTube Videos from Sprinklr

social

Monetise YouTube Videos

Knowledge Base Article

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Publish on YouTube

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AI+ Reporting

AI+ Reporting provides detailed insights into the performance and usage of AI-powered requests across your organization. It enables businesses to monitor, measure, and optimize AI interactions by offering detailed insights at the partner-specific level.Note: Retention PolicyReporting data is retaine

Sprinklr Service

marketing

Insights

social

+3

Knowledge Base Article

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AI+ Reporting

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Shared Projects

OverviewThe Shared Projects section on your Portfolios window, enables you to see all the Projects that have been shared with you for ease of access. This section lets you view all the Projects where you are a collaborator but not the Portfolios to which the Projects belong. ​Navigating to Shared Pr

PM_POPULAR_2

marketing

PM_GENERIC_2

Knowledge Base Article

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Sharing and Access

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Color-coding in Project Timeline View

OverviewColor-coding helps with data organization and visualization. You can easily highlight and communicate important information. For example, you can use different colors to represent completed, in-progress, or not-started tasks.  You can color-code your projects in Timeline view by using the Co

marketing

PM_PROJECT_SHEET_VIEW_2

Knowledge Base Article

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Project Timeline View

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FAQs

​Find below the answers to frequently asked questions about Unified Routing.​​How to tag skills and proficiency to a case ? For routing a case to the appropriate agent with skills, we have to tag the required skills and skill proficiency to the case. This can be done in the folloeing modules : Rule

Service

Knowledge Base Article

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FAQs

RS
Sprinklr Service: 20.7 Release Notes

Sprinklr Service unifies customer experiences across voice, digital, and social channels. This release delivers advanced capabilities, enhancing efficiency and enabling businesses to craft consistent interactions across all touchpoints.

marketing

Insights

social

Service

Knowledge Base Article

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20.7 Release (5th July '25 Onwards)

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Guide to Omni-Channel Campaigns

Omni-channel campaigns help business in delivering targeted messages to audience across various channels, such as social media platforms, email, SMS, and more. Apart from leveraging the channel specific strategies it also help in discovering key metrics and performance indicators to monitor, enablin

Service

Knowledge Base Article

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Guide to Omni-Channel Campaigns

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Screen Control​

Use-cases:Enable agents to troubleshoot customer issues by directly accessing the customer’s screens, leading to faster issue resolution and improved customer satisfaction​Customers can revoke screen control/co-browsing anytime during the session User Experience:Agent requesting Screen control while

Service

Knowledge Base Article

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Co-browsing

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Sprinklr Service: Patch Changes (18.8.2)

Sprinklr's latest release offers exciting new capabilities designed to empower your business to create meaningful customer experiences at every touchpoint.

18.5 Release

Sprinklr Service

marketing

Insights

+2

Knowledge Base Article

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v18.8.2 (October)

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How to Apply Naming Conventions in Ads Manager

For organizations involving multiple stakeholders in the ads creation process, i.e. practitioners working in different agencies, teams, and regions, having a predefined workflow and a consistent naming convention across teams helps reduce de-duplication and manage the campaigns effectively.Sprinklr

marketing

Knowledge Base Article

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Manage Campaigns at Scale

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Leadership Overview - All Channels

Leadership Overview – All Channels provides a consolidated, high‑level view of operational performance across all customer interaction channels, including Inbound Voice, Outbound Voice, Email, Social, Live Chat, and Agent Time Card. It enables leadership to monitor agent activity, workload distribut

Sprinklr Service

New Article

26.4

Knowledge Base Article

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Detailed Dashboards

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Smart Alerts FAQs

Below you will find answers to frequently asked questions and best practices about Smart Alerts.Frequently asked questionsNote: Smart Alert Type: Engagement is currently limited to retweets and Reddit comments. If you would like to receive notifications for likes, comments, upvotes, or other similar

Smart Alerts FAQs

Insights

Knowledge Base Article

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Smart Alert FAQs