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How to Create and Use Ads Naming Conventions

​Naming conventions are an essential aspect of advertising, especially when it comes to organizing, tracking, and reporting campaigns. Using consistent naming conventions, advertisers can easily identify and sort through their campaigns, ad groups, and ads. This article provides a step-by-step guide

marketing

Advertising

Knowledge Base Article

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Configuration

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X Pixels

If you're running ad campaigns on X, conversion tracking is an important tool that can help you track and measure your return on investment. With conversion tracking, you can monitor the actions that people take after viewing or engaging with your ads on X.By setting up conversion events, you c

marketing

Knowledge Base Article

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Twitter Pixel

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Ads Creative Library Overview

In the highly competitive landscape of social media advertising, brands and advertisers are constantly seeking innovative ways to stand out from the crowd. This has led to the development of a wide variety of creative units that are not typically available to organic publishers. However, managing an

marketing

Knowledge Base Article

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Ads Creative Library (Overview)

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Getting Started for Workforce Managers

As a Workforce Manager, your role is crucial in ensuring that the right number of agents are available at the right times to meet service level agreements and maintain operational efficiency. This guide provides an overview of the key tasks you'll be managing.Manage Work Types and PresetsSet up

Service

Knowledge Base Article

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Getting Started for Workforce Managers

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Frequently Asked Questions

​I am not able to see the “My Requests” dashboard. What should I do?Make sure you have “Standard Dashboard” permission assigned to your role.How can I edit/delete the requests I raised?Make sure you have “edit” and “delete” permissions under the Requests category. Go to the My Requests dashboard,

social

Request Forms

FAQs

Requests

Knowledge Base Article

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Troubleshooting & FAQs

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Sprinklr Social: 19.11.1 Capabilities and Enhancements

Sprinklr Social's latest 19.11.1 Patch release introduces a range of exciting new capabilities to empower your business to create more meaningful customer experiences across all touchpoints. Here are the key features included in Sprinklr Social's latest release:Sprinklr SocialSprinklr Mark

marketing

Insights

social

Service

Knowledge Base Article

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19.11.1 Patch (Dec 3-18, '24)

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Google Analytics 4 FAQs

What is the frequency of the Data Fetch of Google Analytics 4 in Sprinklr?Data is updated in every hour in SprinklrCan I still have my data mapped to Ad Entities if I don't publish through Sprinklr Web Analytics?Yes, If you have unique identifier present in your Ads at any level. Sprinklr will

marketing

Knowledge Base Article

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Troubleshooting & FAQs

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Create and Use Retargeting Audiences for LinkedIn on Sprinklr

IntroductionRetargeting allows you to tailor your campaigns to individuals who have previously interacted with your LinkedIn page or website. With LinkedIn's robust retargeting options, you can connect with audiences who've shown an interest in your content. The following guide will assist

marketing

Audience Manager

Ads Manager

Ads Composer

Knowledge Base Article

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LinkedIn Advanced Capabilities

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Use CharCount operators for searching content having particular characters count range

Learn how to use the CharCount operators to fetch mentions containing characters in a specific range.​​Sprinklr's ​​CharCount​​ operators allow you to fetch conversation on the basis of the number of characters in an article/ conversation. By using this operator, you can monitor your marketing

Character count

Insights

CharCount

CharCount Operators

Knowledge Base Article

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FAQs and Advanced Use-cases

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Schedule Tweets for X Ads

You can schedule your tweets to go live at a specific date and time within your ads up to a year in advance and add them to new and existing campaigns. This capability will help you publish your tweets on weekends, evenings, or other busy times when you don't have time to tweet manually.Things

marketing

Knowledge Base Article

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Publish Twitter Ads

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WordPress as a Listening source

By adding WordPress as a Listening Source, you can listen to and learn from WordPress data in real-time. ​WordPress is a content management system with a huge number of available plugins, widgets, and themes. One of the most popular content management system solutions in use, WordPress is used by mo

Insights

Knowledge Base Article

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Web Sources

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Advantage+ Sales and App Promotion

Facebook Advantage+ Sales and App Promotion help improve ad efficiency and personalization by using Meta’s advanced automation and AI-driven optimization.Advantage+ Sales Campaigns(ASC) are designed for e-commerce, retail, direct-to-consumer, and brand advertisers looking to drive better perfor

26.1

marketing

Updated Article

Sprinklr Marketing

Knowledge Base Article

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Facebook Advanced Capabilities

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Add TikTok Business Accounts

Relevant PersonasTo whom is this capability relevant?Social Media Managers / Account owners - Any user who has credentials for the Brand’s TikTok account and can authorize to add the brand’s social media accounts on Sprinklr.Use CasesWhat business problem does it solve, and what can it achieve?You c

marketing

Knowledge Base Article

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Setting Up TikTok in Sprinklr

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Secure File Transfer Protocol (SFTP) User Sync Guide

Overview Sprinklr Advocacy supports integrating external user data through a Secure File Transfer Protocol (SFTP) workflow. This allows you to upload your files on a scheduled basis, enabling updates to user information, custom fields, and screener questions directly into the Advocacy platform. In t

Advocacy - SES

social

Sprinklr Social

Social - SES

Knowledge Base Article

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User Management

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Custom Fields

While working with any entity like a message, customer profile, or case, there’s always a need to store metadata or some properties for that entity. That’s where Sprinklr Custom Fields come into play.What are custom fields?Custom fields are key-value pairs that are stored for each entity like a mess

Service

Knowledge Base Article

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Sprinklr Service Glossary

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What is a Logo

Logo is a symbol, design, or emblem that represents a brand. It is one of the most important elements of a brand's visual identity and plays a crucial role in creating brand recognition and recall among consumers.Creates a visual identity: A logo is a visual representation of a brand and serves

Insights

Visual Insights

Logo

Knowledge Base Article

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What is Logo?

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Project Tabs in Production Dashboard

The Production Dashboards in Sprinklr now include project tabs, designed to enhance project visibility across portfolios. You can add project tabs to your dashboard, allowing you to manage and track projects across multiple portfolios in one place. This article explains how to add and edit project t

marketing

Knowledge Base Article

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Tabs Configuration

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Sprinklr Unified Platform (Integrations) and Cross Products (Display/Presentations): 20.7 Release Notes

Sprinklr Unified Platform and Cross Products' latest 20.7 release introduces a range of exciting new capabilities to enhance integration flexibility and simplify workflows. ​

marketing

Insights

social

Service

Knowledge Base Article

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20.7 Release (5th July '25 Onwards)

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Sprinklr Social: Patch Changes (18.5.2)

With this release, deliver an enhanced customer experience with feature advancements in Live Chat, Conversational AI, and Guided Workflows. Increase agent productivity with Quality Management on Video and Shift Management within WFM.

18.5 Release

marketing

Insights

social

+2

Knowledge Base Article

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v18.5.2 (July)

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Survey Response Overview

The Responses tab in Sprinklr Surveys serves as a centralized hub for all collected survey data. Displayed in a clear tabular format, it enables users to easily view and analyze individual responses. Each row corresponds to a single response and includes key information such as the response ID, dist

Sprinklr Insights

Insights

20.10

Updated Article

Knowledge Base Article

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Survey Response