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MARKETING ANALYTICS SOFTWARE

Bring data and teams together to
improve marketing performance
by 15%.

How can you turn every campaign into a top performer? Empower everyone in your organisation with the insights to make the quick, informed decisions that drive growth and make customers happier. Sprinklr’s Marketing Analytics gathers campaign and analytics data across more than 30 digital channels and transforms it into one unified, AI-powered dashboard for measuring, analysing, reporting and optimising your marketing activities.

Only 13%

of marketers are making the most of their data.

Feature - Marketing - Marketing Analytics - Bring data and teams together to improve marketing performance by 15%
Sprinklr is trusted by the world's biggest brands
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Siemens
Duotech
Microsoft
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Simplify your marketing technology stack to boost productivity by more than 70%.

Eliminate point solution chaos and create a single source of truth for all your marketing campaigns and activities with one unified platform from Sprinklr – featuring integrations for more than 30 channels and analytics platforms.

Optimise in real time to increase sales by 5.7%.

Drill down on campaign metrics and real-time marketing analytics to track performance, trends and insights while your campaigns are in market – and easily access live reports for future campaign strategies from one shareable dashboard.

Improve visibility to cut operations costs by 50%.

Democratise data throughout your enterprise and ensure that every team member has access to critical marketing insights with customisable dashboards and visualisations – all shareable between teams from within the platform, via API and externally with outside stakeholders.

How can a unified marketing analytics platform increase engagement by 170%?

Brands burdened with disconnected point solutions struggle to analyse marketing performance data from multiple channels and campaigns – and can’t even begin to distribute this knowledge throughout the organisation at the right times. How can you ensure that your teams and partners have real-time access to key insights that reveal how audiences really feel about your marketing?

Start with a unified customer experience management (Unified-CXM) platform that brings siloed data from disparate analytics platforms and more than 30 modern digital channels together in one central place. Sprinklr’s Marketing Analytics delivers live, cross-channel dashboards and rich visualisations that showcase actionable consumer insights for pivoting, strategically planning and increasing user engagement – even while your campaigns are in market.

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Share actionable insights throughout your organisation with Sprinklr’s Modern Marketing & Advertising.

Connect with our experts to discuss your cross-channel reporting requirements, visualisation needs and brand governance goals.

Eliminate data silos – and improve time to insights by 70%.

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Sprinklr brings data from more than 30 channels and popular analytics platforms into one place with dashboards powered by AI and backed by our very own APIs.

Use actionable insights to reduce your content costs by 40%.

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Customise your reports to reveal unique performance details by the channel or market with Custom Fields.

Save teams over 760 work days with shared dashboards.

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Customise dashboards for your present, past and future performance metrics needs – and update the time and date for when you need the latest report.

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How Havas Media Group delivered innovative experiences for 560 clients worldwide with Sprinklr.

Increasing campaign performance by 35% with Smart Budgets

The global advertising and media agency quickly analysed and automatically shifted budgets and spend to capitalise on opportunities – increasing campaign performance on many client campaigns.

Identifying opportunities and trends in real time

Sprinklr’s customisable Reporting Dashboard gave Havas Media Group access to live performance data – showcasing trends and opportunities to improve.

Enforcing governance and compliance across 150 countries

Havas Media Group increased collaboration and governance globally with automated approval paths and creative libraries from Sprinklr.

Sprinklr named a leader in The Forrester Wave™: Social Suites, Q3 2021.

  • Find out why Sprinklr was recognised as a leader.

  • Read how Sprinklr was given the highest possible scores for 23 of the criteria.

  • Find out how Sprinklr ‘competes with a formidable and intensely customisable unified platform’.

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2020 Customer’s Choice for Social Marketing Management

Sprinklr was recognised as a 2020 Gartner Peer Insights Customer’s Choice for Social Marketing Management based on feedback and ratings from Sprinklr customers.

See the full details
2022 Gartner® Magic Quadrant™ for Content Marketing Platforms

'Leaders have solidified their market position and possess recognised strengths, each with one or two differentiators that make them competitively distinct. Leaders manage vibrant, growing businesses with progressive roadmaps.'

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It's time to discover how a unified strategy can help you make customers happier.

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