The Personalization Revolution: Enhancing CX Journeys with Sprinklr & Adobe
Vincent Washington, Nedda Najand, Rebecca Lauber
We know just how important personalizing brand communications is to our customers. 71% of consumers expect personalization and 75% are left frustrated without it.
But personalization alone is no longer enough.
Brands must deeply understand customer preferences and pain points and use this information to nurture long-term customer loyalty. That’s why a data-driven approach is critical for customer experiences.
How can brands successfully use customer data to personalize their end-to-end customer experience?
Join us as we show you how Sprinklr and Adobe together can convert real-time structured and unstructured data into actionable insights, that can be used to create more powerful and connected customer experiences. Our experts will demonstrate how you can:
Build emotional connections with your brand at every customer touchpoint, from initial brand awareness all the way through to generating and increasing customer loyalty
Enhance your customer experience journeys by leveraging Sprinklr and Adobe integrations
VP, Unified-CXM Best Practices Group
Senior Solutions Consultant
Associate Director, Partner & Field Marketing
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