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DEMO DAYS WEBINAR

Improve Performance in a Cookie-Less World with Creative Insights and Optimization

Available on-demand

Anish Chadda

60 minutes

We’re now in the midst of a major shift in digital privacy policies, with a huge impact on marketers’ access to tracking, targeting, and optimization data — meaning key metrics like 3rd-party cookies can no longer be used for audience insights. This has led to a greater emphasis on creative optimization as an essential way to improve results, in fact, 70% of campaign performance is driven by creative.

In this 30-minute demo, you’ll discover how Sprinklr Modern Marketing & Advertising can help you leverage AI-powered personalization and creative optimization to:

  • Democratize insights on the elements of your creative that impact performance 

  • Improve the agility of your campaigns by automatically building multiple versions of creative assets, personalized by audience

  • Increase campaign ROAS using testing frameworks and real-time optimizations

Speaker

Anish Chadda

VP, Product Management

Sprinklr

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