The digital marketing experts at BWT Alpine F1 Team use the Sprinklr Unified-CXM platform’s reporting and analytics features to ensure they can gain insights, make decisions, and take action as fast as their race car. In addition, they use Sprinklr’s Presentations and Display products to create powerful visualizations of real-time data that help drive meaningful connections with fans like you! Deeply connecting fan sentiment and intent helps to shape the fan experience of the future. These insights span across social media performance, events and campaigns, news, sponsors, drivers, and competitors to show a clear picture and drive a path forward toward a higher level of engagement.