Content Marketing Platform (CMP)

Bring content to market 40% faster with a unified content marketing platform.

Are disconnected workflows and siloed teams slowing you down? It’s time to bring your teams and workflows together with the world’s only AI-powered unified Content Marketing platform. Sprinklr is purpose-built to help enterprises maximise their reach, increase content production speeds and improve content relevancy and ROI at scale.


increase in marketing volume in 2021


Feature - content marketing - Bring content to market 40% faster with a unified content marketing platform.
Sprinklr is trusted by the world's biggest brands
Wells Fargo
Reduce content production costs by 50%.

Sprinklr’s Content Marketing platform gives teams throughout your enterprise the capabilities to push and manage content across more than 30 digital channels from one central place – accelerating production times while increasing visibility into what content is produced.

Improve campaign performance by up to 32%.

Produce content that makes your customers happier – and drives more revenue – with Sprinklr’s integrated briefs, performance reporting and industry data, all powered by AI and real-time insights.

Avoid brand risk and prevent repetitive work by 25%.

Deliver better content experiences that build, strengthen and protect your brand with seamless, rapid approval processes, automated content moderation and global governance.

How can a unified content marketing platform help enterprises deliver more relevant content and increase output by 40%?

Disparate content marketing tools and point solutions create bottlenecks in content production, preventing personalisation, scalability and visibility for campaigns. How can you empower your teams with the capabilities to collaborate, manage and optimise content, making it more relevant to customers at speed and at scale?

As the world’s only unified customer experience management (Unified-CXM) platform for content marketing, Sprinklr breaks down content production silos and brings marketers and agencies together into one shared workspace. By using the industry’s most advanced AI engine, your teams can manage, produce and optimise content across more than 30 digital channels – increasing content output, relevance and brand compliance at an enterprise scale.

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Increase content production and performance with Sprinklr Marketing.

Connect with our experts to learn how you can scale up your content production, generate better content and make customers happier with Sprinklr.

Get campaigns to market 40% faster with a unified content marketing platform.

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Plan global omni-channel campaigns with a single, shared view of calendars, briefs, production, assets, work assignment and analytics.

Reduce production costs by 50% with automated workflows.

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Automate end-to-end marketing workflows by creating standardised, repeatable processes you can manage, duplicate and reference – all in one central place.

Create and optimise content to boost performance by 32%.

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Connect with your content creators on marketing initiatives from a single, unified content marketing platform – and enforce proven strategies that will earn the highest performance.

Strengthen your brand – and your approval process.

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Do better than the 58% of businesses that don’t have formal workflows by setting up mandatory approval flows, automated moderation and activity audits – especially around high-profile campaign activities.


How Siemens reduced costs and drove efficiency.

Driving sales with better content

With Sprinklr Marketing, Siemens creates and publishes more than 5,000 pieces of content per month across more than 30 digital channels – driving valuable customer and prospect engagement.

Reducing the cost of content

With Sprinklr-powered planning, collaboration, campaign analytics and AI-driven budget optimisation, Siemens saw a 50% reduction in production costs.

Ensuring brand consistency

Siemens leveraged Sprinklr’s enterprise-grade governance to deliver harmonious planning, production and publishing across the entirety of their marketing and advertising efforts.

Get the Transforming your omni-channel marketing strategy in 2021 eBook.

  • Discover how to build, implement and manage a unified strategic vision across more than 30 digital and social channels.

  • Learn what it takes to produce speedy and relevant content across global, local and external teams.

  • Identify ways to optimise and strategise your campaigns with real-time data.

2022 Gartner® Magic Quadrant™ for Content Marketing Platforms

'Leaders have solidified their market position and possess recognised strengths, each with one or two differentiators that make them competitively distinct. Leaders manage vibrant, growing businesses with progressive roadmaps.'

Forrester Wave Leader in Platform and Point Solutions

'Sprinklr delivers across all social media needs at equal depth: listening, customer service, organic publishing and advertising.'

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