Sprinklr AI Agent enables organizations to design, configure, and deploy AI‑powered virtual agents that automate tasks and support users across digital channels. It provides a centralized interface to design agent behavior, create workflows, add knowledge sources, and configure system settings. Organizations can deliver consistent and reliable responses while improving operational efficiency with these capabilities.

Key Capabilities

Sprinklr AI Agent offers the following key capabilities:

Manage Persona

Persona management defines how the AI Agent communicates. You can configure tone, style, and behavioral traits to reflect your organization’s identity.

Discover Tasks and Tools Using Historical Data

The Discover feature analyzes historical conversations to identify tasks that can be automated. It examines past customer and agent interactions to find patterns and recommends tasks based on real use cases.

The Discover feature provides:

• Suggested task names and descriptions.

• Prompts to speed up configuration.

• Recommended tools for each task.

The Discover record manager lists all discovery runs and shows their status-In Progress, Completed, or Failed. This makes it easier to track automation opportunities and manage ongoing discovery processes.

Add Knowledge Content

You can upload content such as FAQs, documents, websites, and knowledge articles. The AI Agent uses this information through Retrieval‑Augmented Generation (RAG) to provide accurate and context‑specific answers during conversations.

Configure Content Instructions

Content Instructions control how the agent uses the uploaded content. They define rules that shape tone, phrasing, and response behavior. Content Instructions help you:

• Use approved, consistent language.

• Guide how product details are referenced.

• Protect sensitive information.

• Align responses with organizational guidelines.

After configuration, these instructions automatically apply to all interactions.

Define Tasks and Tools

Task is a structured workflow that the agent performs to address user needs or execute business operations. Each task can include prompts, logic, and tool integrations to ensure predictable and accurate results.

Tools are individual actions the agent can trigger, such as:

• Retrieving or updating data.

• Sending notifications.

• Automating system operations.

• Routing conversations to human agents.

Well‑designed tasks and tools help create flexible and efficient workflows.

Admin Panel

The Admin Panel provides a central place to configure and manage agent behavior and system performance. It includes settings for conversation flows, timeout rules, voice interaction, and advanced AI features. You can configure the following options in Admin Panel:

• Timeout Settings: Configure the agent’s behavior when a user doesn’t respond. This helps keep conversations active and prevents abandoned interactions.

• Voice Settings: Adjust how the agent interacts through voice, including:

  • Speech output 

  • Voice prompts

  • Handling user interruptions

  • Voice‑based intent detection.

  These settings help ensure natural and responsive voice experiences.

• Trigger Application Without Rule Setup: Launch applications directly without building complex trigger rules.

• Additional Settings: Specify your industry, choose the AI version, and select an LLM configuration for response generation. These options help you fine‑tune the agent’s behavior and output.

Audit Logs

Audit Logs record every significant system and user action, providing visibility into:

• Workflow progress

• Task initiation and completion

• Workflow transitions

• System‑generated events

• Administrator or user modifications.

This ensures accountability, supports compliance audits, and helps teams troubleshoot issues with full traceability.

Sprinklr AI Agent equips organizations with a powerful and configurable interface for automating customer interactions using data‑driven insights and delivers a scalable solution for modern AI‑powered customer engagement.

For detailed information, refer to Sprinklr AI Agent.