Sprinklr Specialised AI Social Features

Updated 

Sprinklr’s Specialized AI Social Features empower brands to deliver smarter, faster, and more personalized social engagement at scale. Leveraging advanced AI capabilities, these features enable automated sentiment analysis, real-time social listening, and predictive insights to help businesses understand audience behavior and trends. With tools for intelligent content moderation, dynamic response recommendations, and performance optimization, Sprinklr ensures seamless customer experiences across multiple social platforms. This article lists the various Specialised AI features across your Sprinklr environment.

Social Advocacy empowers employees and customers to amplify your brand’s voice, drive engagement, and build authentic trust through advocacy programs. The following table gives details on multiple Specialised AI features of Advocacy.

Feature Name

Enablement

Role Based Access Control (RBAC)

Visible on Screen(s)

Present in AI+ Studio?

-

-

-

No

Social Publishing and Engagement refers to the process of creating, scheduling, and sharing content on social media platforms, and then interacting with audiences to build relationships, increase visibility, and drive engagement. The following table gives details on multiple Specialised AI features of Social Publishing and Engagement.

Feature Name

Enablement

Role Based Access Control (RBAC)

Visible on Screen(s)

Present in AI+ Studio?

Enabled via DP, Disabled via DP disabling

Requires DP only

Social -> DAM "All Assets" Page

No

Enabled via DP, Disabled via DP disabling

Requires DP only

Social -> DAM "All Assets" Page -> Open any asset third pane

No

Enabled via Feature DP

NA

Engagement Dashboards

No

Enabled via DP, Disabled via DP disabling

Requires DP only

Social -> DAM "All Assets" Page

No

Default

NA

Engagement Dashboards

No

Enabled via Feature DP

Publishing -> Outbound Execution -> Enable Response Compliance

Engagement Dashboard -> Reply publisher

No

Default

NA

Engagement Dashboards

No

-

-

-

No

-

-

-

No

-

-

-

No

Enabled via DP , disabled via DP

Publishing->Outbound message->AI suggested thumbnail

Social->Quick Publisher

Yes