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Sprinklr Social: 20.7 Release Notes

Sprinklr Social is a powerful platform for scaling social media efforts. It offers tools for publishing, engagement, reporting, and more across multiple channels. This release introduces new capabilities designed to elevate customer experiences at every touchpoint, delivering strong business impact.

Knowledge Base Article

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20.7 Release (5th July '25 Onwards)

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Entity Manager - Setting Up Persona App

Before you Begin:In standard persona apps, the Custom Entity Manager isn't initially visible. This article provides a walkthrough on configuring a persona app to incorporate the Custom Entity Manager.Note: To ensure this feature is enabled, please contact tickets@sprinklr.com and provide the Partner

Knowledge Base Article

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Entity Studio

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About the Google Analytics Ads Integration

Google Analytics Integration allows you to track key Google Analytics metrics and apply custom campaign parameters that can help you improve your marketing and campaign performance across different channels. In addition, this integration lets you analyze customer journeys and behavior in various seg

Knowledge Base Article

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Getting Started

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Agent Activity Log Report

In addition to tracking the agent availability status assign and removal times, you can also access detailed information about agent state changes. These state changes encompass transitions between various agent states, such as On Call, After Call Work (ACW), Idle, and Working on a Case. This functi

Knowledge Base Article

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Reporting Entities and its Relation

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Agent Performance Report

Supervisors can analyse the performance of their agents by viewing data against different metrics like Call count, average call time, hold time, etc. As a unified omni-channel platform, Sprinklr allows supervisors to customise reports for different channels like Voice, Social, Email and LiveChat. In

Knowledge Base Article

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Reporting & Analytics

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What Can Cause LinkedIn Ad Accounts to Deactivate?

Sprinklr uses access tokens, which are provided by social networks, to connect to your social accounts. When an access token expires or becomes invalid, you must reconnect your social account to Sprinklr (see Re-Add a Deactivated Account in Sprinklr). Doing this generates a new token. Each social ne

Knowledge Base Article

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Troubleshooting & FAQs

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What is IVR, Its Benefits and Why Sprinklr IVR?

Interactive Voice Response (IVR) is an automated telephony system that interacts with callers, allowing them to navigate through a menu using touch-tone keypads (DTMF - Dual Tone multi-frequency). IVR technology helps businesses efficiently handle high call volumes, provide self-service options, and

Knowledge Base Article

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Understanding IVR

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Call Disconnection Reasons and Error Messages

This article provides information related to call disconnection reason and their corresponding details displayed on the Care Console. These labels help reduce the number of support tickets by providing immediate clarity to the IC, MS, or Sprinklr team whenever a disconnection occurs.​Customer Discon

Knowledge Base Article

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Call controls

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Translation Functionalities Across Sprinklr Modules

In this article, you will learn how to seamlessly utilize the translation functionalities within Sprinklr modules. It not only outlines the process for changing the language of the platform for users but also provides a detailed guide on adding module-specific translations. Enhancing your understand

Knowledge Base Article

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Adding Translations

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Google Analytics 4 FAQs

What is the frequency of the Data Fetch of Google Analytics 4 in Sprinklr?Data is updated in every hour in SprinklrCan I still have my data mapped to Ad Entities if I don't publish through Sprinklr Web Analytics?Yes, If you have unique identifier present in your Ads at any level. Sprinklr will

Knowledge Base Article

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Troubleshooting & FAQs

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Reactivate an Account

Businesses that previously took a break from social media marketing or wanting to use new capabilities introduced by Sprinklr may choose to reactivate their previously deactivated social media account. This gives you the flexibility to deactivate temporarily as required by your social strategy. Foll

Knowledge Base Article

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Manage Accounts

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Apply Web Analytics

A lot of companies struggle to show the effectiveness of social media marketing even with an increase in their spend on social media ads and platforms. With additional analytic information and software, companies can begin to provide this quantitative analysis.​With the help of this article, you can

Knowledge Base Article

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Manage Accounts

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Sources FAQs

Below are some of the frequently asked questions about Sources in Location Insights –What is meant by sources in Location Insights?The review websites, news, blogs, owned accounts, and listening data from which we get client specific data into Sprinklr to run AI models on, are known as sources.How i

Knowledge Base Article

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FAQs

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How to Use Peer to Peer Chat?

The Peer-to-Peer Chat feature is an integrated communication tool that enables seamless internal messaging, eliminating the need for external chat applications. It allows care agents, supervisors, administrators, and quality managers to collaborate efficiently within the Sprinklr platform. Permissio

Knowledge Base Article

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Peer to Peer Chat

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Configuring a GCS Connection

The Google Cloud Storage (GCS) Connector in Sprinklr allows businesses to integrate and access data stored in Google Cloud Storage directly from the Sprinklr platform. This integration can be particularly useful for managing large datasets, importing or exporting files, and ensuring seamless workflo

Knowledge Base Article

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List of Supported Connector Types

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Universal Search: Use Tweet URL To Search Tweet on Sprinklr

You can display a Tweet by inputting Tweet URLs into Sprinklr Search Bar. This will fetch the Tweet and the information associated with it. After fetching, you can perform actions like share, reply, retweet, etc. on that Tweet as per your requirement.

experience:space

Input twitter URL

article:howto

displayed tweet

+6

Knowledge Base Article

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Universal Search

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Mention Pages, Handles, and Profiles in Posts

When publishing content to some channels, you can @-mention other pages, profiles, or user handles from the Sprinklr platform using an @-mention in the Publisher. @-Mentioning pages is a great way to direct Posts, Comments, and Replies to specific users.@-Mention in Quick PublisherIn the Quick Publi

Publishing - SES

Social - SES

Knowledge Base Article

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Getting started with publishing

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Speech-to-Text Transcription in Voicebots

The ASR (Automatic Speech Recognition) or STT (Speech-to-Text) technology transforms speech signals into digital signals and processes them to generate transcriptions corresponding to the audio as output.Language SupportWe offer standard ASR models for a diverse range of languages, including English

Knowledge Base Article

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Automatic Speech Recognition(ASR)

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Agent Copilot Capabilities

Once the Agent Copilot widget is configured in your Care Console, it becomes available for agents during customer interactions. The widget offers a set of AI-driven capabilities designed to improve response accuracy, reduce handling time, and assist agents in real-time. Note: Contact your Success Ma

Sprinklr Service

20.7.1

Agent Copilot

Updated Article

Knowledge Base Article

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Agent Copilot Capabilities

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Meta Pixels

In the world of digital advertising, the ability to measure the effectiveness of your advertising campaigns is critical to achieving success. One of the most popular tools for tracking ad performance on Facebook is the Meta Pixel. Additionally, Facebook offers the option to set up custom conversions

Knowledge Base Article

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Meta Pixel