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How to Configure Ads Web Analytics at the Ad Account Level

This article will cover the process of configuring web analytics at an ad account level. This will automate the process of applying web analytics, Sprinklr will append web analytics in all URLs for that particular ad account.Configure Web Analytics For DomainClick the New Tab icon. Under the Governa

Paid Web Analytics

marketing

Web Analytics

tracking

Knowledge Base Article

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Configure Web Analytics at Ad Account Level

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Macro Tool

The Macro Tool allows the AI Agent to execute predefined actions, automating tasks and streamlining workflows. Steps to Configure a Macro ToolFollow the steps below to configure the Update Properties Tool in AI Agent Studio:​1. Access the Macro ToolNavigate to AI Agent Studio from the Sprinklr Launc

Sprinklr Service

20.10

Updated Article

Knowledge Base Article

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Automation Tools

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Listening Content Links

OverviewWithin Listening, you can create lists of Content Links to use in Listening Insights. With these Content Links, you can easily filter and route messages based on the links used in the body of a message. i.e., if you add www.forbes.com to a Content Link, you can filter out all messages source

Insights

Knowledge Base Article

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Advanced Entities & Settings in Listening

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On-Demand Case Summary

Using Sprinklr AI+ in Care Console, it is possible to instantly produce a case summary of the text-based communication between a customer and the brand upon request without having to read the full conversation. The summary provides a concise overview of the conversation, highlighting key points and

case summary

ChatGPT

Care Console

Service

Knowledge Base Article

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Agent Assist

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How to create a Sub Campaign?

Sub-Campaign is a child entity to a campaign and can be used as tags to further categorize a group of content for more granular reporting and tracking. With the introduction of sub-campaigns in Sprinklr, you can set custom fields, attach briefs and assets, experience collaboration, and trigger workf

campaign management

marketing

Sub-Campaign

Knowledge Base Article

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Configuration & Setup

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Message Level Reporting

Message-level Reporting provides a detailed and granular analysis of both voice and non-voice interactions by breaking them down at the individual message level. This allows for deeper insights into each interaction's content, context and flow. By examining these elements individually, organizations

Service

Knowledge Base Article

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Detailed Dashboards

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X (Twitter) Asset Templates

Before you startYou can find the Twitter API documentation for direct messages on this link. 1. Quick ReplyIntroduction:Quick replies let businesses prompt people with simple, guided ways to reply to a Direct Message, by choosing from a list of options or prompts to enter specific text values. Steps

Service

Knowledge Base Article

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Service Channels

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iFrame Widget

Iframe Widget is a widget that can be used to embed a different application. Within the iFrame widget, users can integrate the URL of their Knowledge Base, Website URL, Third party tools, etc. Agents can easily view or copy the information from iframe widget and draft their response accordingly with

Service

Knowledge Base Article

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Custom Widgets

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Location Insights on Owned Accounts

Learn how you can add your owned account pages (Facebook Page, Twitter, Google My Business, and BazaarVoice) to your business locations.By adding an account to a Business Location, you can pull content from your owned Account pages into Location Insights reporting. This allows users to utilize locat

Insights

Knowledge Base Article

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Sources

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How to Configure Smart Budget Strategy Groups

Manage your budget and make the most of your ads using Smart Budget Strategy Groups.While creating a Strategy Group within Ads Manager or Ads Composer, you need to add your budget details. Creating a Smart Budget Strategy Group will provide an insight into how you want your budget to be handled. Bas

marketing

Knowledge Base Article

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Setting Up Smart Budget

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Conversation Routing

Meta has introduced Conversation Routing as a replacement for the now-deprecated Handover Protocol. With this new model, Facebook Pages can assign control of user conversations to different connected apps—such as Sprinklr—based on the entry point of the message. This article outlines how Sprinklr su

Service

Knowledge Base Article

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Conversation Routing

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Create and Use TikTok Interactive Add-ons

TikTok has become a powerhouse in the world of social media marketing, with millions of users engaging with its short-form videos daily. To stay ahead of the competition and captivate your target audience, it's essential to utilize TikTok's interactive add-ons. Interactive Add-Ons capture

marketing

TikTok Interactive Add-ons

Knowledge Base Article

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TikTok Advanced Capabilities

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Opt-Out of Messages in Sprinklr through Journey Facilitator

Sprinklr allows your customers to opt-out of Messages in case they want to unsubscribe. You can remove the user’s profile permanently from the profile list and the user will not receive any future messages. This enables you to manage opt-out requests from your customers.Before You BeginYou need to c

Unsubscribe WhatsApp Messages through Journey Facilitator

Opt-Out of WhatsApp Messages

WhatsApp Messages

Service

+1

Knowledge Base Article

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Unsubscribe List

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Compose TikTok Search Campaign Ads

TikTok Search Campaign ads are a keyword-based campaign type that will reach TikTok users within the Search Results Page with an organic user experience. They allow you to select keywords and serve ads within TikTok's search results page. With Search Campaigns, you can control campaign budgets speci

marketing

Knowledge Base Article

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Publish TikTok Ads

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LinkedIn Connected TV (CTV) Ads

Expand your reach and engage your audience with premium video ads on larger screens using LinkedIn CTV Ads. Leveraging LinkedIn's extensive network of one billion professionals, these ads are powered by valuable first-party data. In this article, you will learn how to enable LinkedIn CTV ads for you

marketing

Knowledge Base Article

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Compose LinkedIn Ads

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Outbound Specific Reports

​Live Campaign Performance ReportThis is a live monitoring report drafted for the Campaign Manager persona. While the campaign is marked Active, this report provides the count of Agents in each state. For the agents who are assigned to the Campaign, this report details the agent’s current activity s

Service

Knowledge Base Article

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Report Glossary

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Route to Agent Tool

The Route to Agent Tool allows an AI Agent to seamlessly transfer a conversation to a human agent when automation reaches its limits. This ensures that users receive timely assistance during complex or sensitive interactions. It enables smooth handoffs from AI Agent to human agent to improve user sa

Sprinklr Service

20.10

Updated Article

Knowledge Base Article

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Core Tools

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Configuring Guided Workflow Settings

OverviewThis article provides a concise guide to setting up and managing workflows within the Guided Workflow Manager. It outlines the steps to define workflow goals, customize process descriptions, and align workflows with specific use cases. By following this article, you can ensure accurate workf

Service

Knowledge Base Article

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Guided Workflow Manager

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Snapchat business reporting glossary

In this article, you can view the list of Snapchat Public Profile reporting metrics made available in Sprinklr.Metrics AvailabilityDescription GranularitySnapchat Asset ViewsAll AssetsThe number of times a Snapchat asset has been viewed.LifetimeSnapchat Asset Unique SessionsAll AssetsThe number of

social

Snapchat Reporting Glossary

Knowledge Base Article

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Snapchat Business

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Actions with auto boost

The Auto Boost Rule actions support both dimensions and metrics to cater to different use cases for different kinds of users.Steps To configure Auto Boost rulesClick the New Tab icon. Under the Sprinklr Social tab, click Manage Rules.In the top-right corner of the Rule Engine window,

social

Auto Boost Rules

Rule Engine

Knowledge Base Article

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Auto boost rules