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Standard PI Metrics

Building BlocksProductSprinklr Products are digital representations of tangible products that clients want to report on and analyze based on feedback from customers.MentionThe base unit of analysis within Sprinklr Listening. One mention is essentially one post or comment from a data source.Product I

Insights

Knowledge Base Article

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Metrics & Dimensions

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Entity Governance in Social Listening

Entity Governance aims to strengthen the governance structure of Listening entities to ensure that visibility, ownership, and read/write permissions are protected with the correct user or user groups, thereby making it more robust.Note: To learn more about enabling this capability in your envir

Insights

Knowledge Base Article

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Entity Governance in Social Listening

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How to Apply Google Analytics and Google Campaign Manager (DCM) Tracking Together on Ads

Some of the Advertisers prefer to track the Website data through different sources based on their custom needs. Sprinklr provides the flexibility of both automaticlaly applying the tracking URLs in an automated way and then using these Website URLs with utm parameters to further create Google Campai

marketing

Knowledge Base Article

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Advanced Use Cases

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Get familiar with options to manage your Keyword Lists

In this article, we will help you get familiar with various options to manage your Keyword Lists.After creating a Keyword List, it will be listed on the Keyword Lists window. From the Keyword Lists window, you can easily manage your Keyword Lists, for example, you can edit them, delete them, sort th

Insights

Knowledge Base Article

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Creating and using Keyword Lists

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Standard Widget Overview

Standard Widgets refer to the default widgets that are mostly used by agents while conversing with customers. Conversation widget This is the most important widget of Agent Desktop from where agents can refer to the conversation history and reply back to the customer. Agents can also take case-level

Service

Knowledge Base Article

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Standard Widgets

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Sprinklr Social: 26.1.1 Release Notes

Sprinklr Social is a powerful platform for scaling social media efforts. It offers tools for publishing, engagement, reporting, and more across multiple channels. This release introduces new capabilities designed to elevate customer experiences at every touchpoint, delivering strong business impact.

marketing

Insights

social

Social RN 2026

+3

Knowledge Base Article

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26.1.1 Minor Release (8th Feb '26 Onwards)

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Transfer Call

Call transfer is a core contact center capability that allows agents to move an active call to another agent, queue, IVR, or external phone number. Transfers help ensure customer queries are handled by the most appropriate resource, improving resolution time and overall customer experience.​Agents m

26.1

Sprinklr Service

20.10

Service

+3

Knowledge Base Article

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Transfer Call

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Gauge Chart

The Gauge Chart widget enables you to visually represent average or aggregated survey metrics in relation to custom ranges. It provides a quick and easy way to monitor key performance indicators (such as CSAT, ratings, or response metrics) through the use of easily understandable colored sections.Bu

Insights

Knowledge Base Article

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CFM Visualizations

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Ads Reporting Changelog

In this article, you can access the log or record of all notable channel-wise changes made to Ads Reporting Insights in their chronological order. Click to access the changelog.Pinterest February 28, 2022Pinterest has migrated its Ads API to v4 with the following deprecations that will reflect withi

marketing

Knowledge Base Article

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Change Log

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Introduction to Sprinklr Voicebots

Introduction to Voice BotsVoice bots are advanced conversational agents that leverage artificial intelligence (AI) and natural language processing (NLP) to interact with users through spoken language. Unlike traditional chatbots that rely on text-based communication, voice bots can understand and re

Service

Knowledge Base Article

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Voicebots - Introduction & Use Cases

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Setting up Closed Loop Feedback

Closed-loop feedback in Sprinklr allows brands to take immediate action based on customer responses by creating, assigning, and escalating cases based on survey feedback. Let’s examine the setup in detail.Prerequisites for Setting Up Closed-Loop FeedbackEscalation Criteria: Brands can automatically

Insights

Knowledge Base Article

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Setting Up Closed Loop Feedback

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Proactive Prompts Reporting

In Care Reporting, you can view reporting on proactive prompts by creating a widget using various metrics and dimensions.To Configure a Reporting WidgetClick the New Tab icon. Under the Sprinklr Service tab, click Care Reporting within Analyze.On the Reporting Home window, select the desired dashboa

Service

Knowledge Base Article

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Reporting

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Guided Workflow Reporting

Standard Pre-Built Reporting DashboardThis standard dashboard allows you to analyze guided workflows, including execution trends, completion trends, comparisons of AHT between cases with and without guided workflows, and agent-wise trends. Additionally, the dashboard includes the capability to apply

Service

Knowledge Base Article

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Guided Workflow Reporting

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Create Automated Tasks for Distributed Users

Powered by Workflow Engine and Rule Engine, you can create tasks for users to recommend the next best action to take. Tasks can be programmed, for example, tasks created as part of user onboarding journey, such as, to add social accounts, download mobile app, etc; or they can be trigger-based s

social

Social - SES

DST - SES

Knowledge Base Article

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Gamification (Distributed Admin)

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Sprinklr Marketing: 26.1.1 Release Notes

Sprinklr Marketing unifies and enhances marketing efforts across channels. It centralizes content creation, campaign management, and performance analytics for both organic and paid campaigns. This release introduces new capabilities designed to enhance customer experiences across all touchpoints. ​A

marketing

Insights

social

Service

Knowledge Base Article

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26.1.1 Minor Release (8th Feb '26 Onwards)

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Version History

The Version History feature in Survey Builder keeps track of each user activity, logging every change made to a survey. Users can track modifications and restore any previous version if needed. This ensures data integrity, mistake recovery, and collaborative editing efficiency in survey creation.Bus

Sprinklr Insights

New Article

20.10

Service

Knowledge Base Article

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Modifying Survey and Version History

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Additional Options for User Password Governance and Account Unlock

Global Admins can access Customer Security Settings in the environment they administer. Here, workflows can be set for recovering passwords and unlocking accounts for users within the environment. Workflows to unlock a locked account can allow users to get back into their Sprinklr accounts

experience:space

cloud:core

Insights

release:N-A

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Additional Options for User Password Governance and Account Unlock

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Managing Queue and Skill Visibility Using Dynamic Properties

The platform allows administrators to control visibility of Work Queues and Skills through sharing permissions. These permissions determine which users can access specific queues or skills. However, by default, these permissions are not automatically enforced across all areas of the platform—such as

26.1

Sprinklr Service

New Article

Service

Knowledge Base Article

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Additional Use Cases

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Sprinklr and TikTok Ads Capabilities

Composing TikTok Ads within Sprinklr furnishes you with AI-powered, real-time optimizations across campaigns using standard channel metrics, custom brand calculations, and third-party analytics. Increase your return on ad spend, improve productivity, and protect your brand’s reputation with Sprinklr

marketing

Knowledge Base Article

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Publish TikTok Ads

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Listening Consumption Report

Learn how to access the Listening Consumption report from Listening Settings and use it to keep track of the volume of mentions you have pulled into Listening Insights.In Social Listening, you can pull out the data using two methods: Live data – grabbed after the creation of an active topicHistoric

Insights

Knowledge Base Article

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Advanced Entities & Settings in Listening