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RS
Instagram Post Preview Changes

Important UpdatePost previews for certain inbound Instagram posts will be available via a Click to View option starting October 1, 2025.Beginning October 1, 2025, Meta will deprecate the oEmbed API endpoint, which impacts how Sprinklr displays previews for some Instagram posts. For these posts, inst

social

Channels - SES

Social - SES

Knowledge Base Article

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Instagram Post Preview Changes

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Clone Macros

Overview Sprinklr now allows existing macros to be cloned. Cloning macros lets you quickly create new macros using the configuration of an existing macro. You can use this feature to create macros that will have similar configurations without having to manually enter individual fields for all macro

video:no

cloud:core

Insights

social

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Knowledge Base Article

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Macros

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Overview

Proactive prompts allow targeting website visitors with certain configurable messaging based on their behavior. Brands can make the first step to engage with their customers with contextual pop-ups. It can help achieve multiple business goals like increase conversions, reduce cart abandonment, custo

Service

Knowledge Base Article

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Overview

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Schedule a callback when waiting on IVR

Sprinklr IVR provides you the ability to take inputs from customers and cater to their queries when they reach out to your brands on voice as a medium. In this article, you will learn how admins can configure IVR to schedule a callback when customers wait to connect to an agent.Schedule a callback f

Service

Knowledge Base Article

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Callback Use Cases

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UTM Manager

What is UTM? UTM refers to "Urchin Tracking Module" parameters. UTM parameters are tags added to URLs in order to track the source, medium, campaign, and other relevant information about a link's origin and the context in which it's being clicked.   UTM parameters are used in digit

marketing

UTM Manager

Knowledge Base Article

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Campaigns and Sub-Campaigns Overview

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Setting Up Response Custom Fields

Survey Response fields can serve to hold external metadata for every response, which can be utilized during the analysis of the survey results.Business Use CaseCapturing Location-Specific Feedback with Response Custom Fields: Organizations with multiple locations can enhance their customer feedback

Sprinklr Insights

Insights

New Article

20.10

Knowledge Base Article

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Survey Response

RS
Setting Up Triggered WhatsApp Distribution (Standard & Conversational)

The trigger-based WhatsApp distribution feature enables the automatic delivery of ad-hoc or conversational surveys based on specific events. By configuring predefined triggers from external systems, businesses can automatically send WhatsApp surveys to customers. This approach allows for immediate o

Sprinklr Insights

26.1

Insights

20.10

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Knowledge Base Article

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WhatsApp Distribution

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How to Create and Use Ads Macros

​Macros in Sprinklr Marketing (Ads) streamline your workflow by allowing you to implement multiple changes across entities with a single click. You can create and save macros tailored to different ad entities, enhancing efficiency in campaign management. Automate manual actions instantly across mult

marketing

Advertising

Knowledge Base Article

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Configuration

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Permissions required for executing Email Marketing Campaign

In this article, you can find what permissions are required to execute the different steps of an Email Marketing Campaign. Permissions for creating a CampaignTo create a campaign or modify an existing one, you will need the following permissions under:Setup > CampaignPermissions required for Audi

marketing

Permissions

Email Marketing

Roles and Permissions

Knowledge Base Article

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Setting up Email Marketing 

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Setting up Bot Rule

Before You BeginBefore configuring a bot rule, it is important to have a clear understanding of the following aspects:Inbound RuleCase Maker RuleOverviewOnce all the preprocessing steps are completed, the Bot Rule is responsible for assessing the status of the bot application when it receives a mess

Service

Knowledge Base Article

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Bot Rule Setup

RS
Sprinklr Copilot Features for Service

Sprinklr Copilot transforms customer service operations by leveraging AI to deliver faster, more personalized support across all digital channels. It assists agents by summarizing conversations, suggesting empathetic and compliant responses, and automating routine tasks like ticket categorization an

marketing

Insights

social

Service

Knowledge Base Article

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Sprinklr Service

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Tags Management on Community

You can add custom community tags to group categories and messages based on them. Grouping categories and messages provide clarity and understanding, making it easier to identify similarities, differences, and relationships among items.Before your beginThe users must have the Manage Community Tag pe

Community Builder

Sprinklr Service

Service

Updated Article

+2

Knowledge Base Article

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Tags Management

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Ad Comment Moderation for Instagram

Learn about the new Instagram comment moderation capabilities in Sprinklr and how you can use them to monitor and manage all comments and replies within Sprinklr.What Comments can we get?What actions can we take?The table below provides you with information about the types of comments that can be fe

marketing

Instagram

Ad Comment Moderation

Advertising

Knowledge Base Article

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Instagram

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Custom Widgets (CRM Integration Based)

Types of API Widgets are as follows :​​Properties Widget Clients can integrate with their CRM, can fetch the relevant information, and show all the details in a widget using Custom Entity without storing data in Sprinklr. The data can be viewable in the list view. ​When clicking on "Show All&qu

Service

Knowledge Base Article

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Custom Widgets

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Social Reports

This section details a few important case performance reports which can help supervisors to get deeper insight in case management. Case Distribution Report  Here Supervisors can view the distribution of incoming cases from any channel at various levels. ​Cases by Sentiment ​Case count vs Case status

Service

Knowledge Base Article

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Reporting & Analytics

RS
Google RBM Account Addition

Brands can start messaging users using an RBM Agent, an entity that sends messages on behalf of a brand, enabling conversational interactions and responsive exchanges with users.Notes: Brands are solely responsible for reaching out to carriers directly to sign up for their services. Sprinklr will no

Service

Knowledge Base Article

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Google RBM Account Addition

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Introduction to Care Console/Agent Desktop

Care Console offers omnichannel interaction within one platform. Agents can interact with customers and switch quickly between channels, easily managing calls, emails, web chat, and social media interactions from one screen.Why Care Console?1. The custom home page contains all the components and wid

Service

Knowledge Base Article

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Introduction to Care Console/Agent Desktop

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Smart Rules for Weather

You can predefine the consumer-based content and activate the Paid Initiatives using Smart Rules when market trends are favorable. You can configure Smart Rules for Weather so that you can optimize your ads in real-time based on live weather insights of a location. This capability helps you to enhan

marketing

Knowledge Base Article

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Configuring Smart Rules

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Work Queue Properties

Work Queue Properties define how customer interactions are managed, prioritized, and routed within a queue. These properties ensure efficient call handling based on predefined rules.Work Queue Properties in Sprinklr IVR allow businesses to optimize case assignments by dynamically managing queues, pr

Service

Knowledge Base Article

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Setting up Queues

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Favorite macros

You can pin the macros to the top of their list of available macros. To pin macros, you are required to check the Favorite this macro for all visible users in the Create Macro window. Please note that the macro can be pinned/unpinned only from the Create or Edit Macro window.Going forward, a macro c

social

Knowledge Base Article

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Get started with macros

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