Arun Pattabhiraman, Andrew Kaplan, Kelsey Chickering - Featured Guest
Marketers face a multi-pronged attack with the end of third-party cookies, increased privacy regulations, emerging channels, and skyrocketing buyer expectations— making it harder to develop effective media strategies.
As 43% of companies struggle with a lack of automation, 42% with a lack of data, and 41% with cross-channel performance measurement*, learn how leading B2B leaders are keeping media performance at par, according to a recent Forrester Consulting study commissioned by Sprinklr.
Get insights from our guest speakers, B2B marketers’ preferred platform leaders - LinkedIn and Forrester, on how you can take advantage of unique types of advertising to increase your marketing and sales conversion rates.
In this webinar you will learn:
The new media and privacy challenges that are making it harder to reach buyers
Recommendations for delivering consistent, effective, and creative marketing content
How automation is helping B2B brands manage a comprehensive marketing strategy.
*Improve B2B Marketing Performance to Deliver a Unified Customer Experience - A commissioned study conducted by Forrester Consulting on behalf of Sprinklr.
Chief Marketing Officer
Director of Product Marketing
Kelsey Chickering - Featured Guest
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