SPRINKLR WEBINAR FEATURING FORRESTER

Improve B2B Marketing Performance to Deliver a Unified Customer Experience

Marketers face a multi-pronged attack with the end of third-party cookies, increased privacy regulations, emerging channels, and skyrocketing buyer expectations— making it harder to develop effective media strategies. 

As 43% of companies struggle with a lack of automation, 42% with a lack of data, and 41% with cross-channel performance measurement*, learn how leading B2B leaders are keeping media performance at par, according to a recent Forrester Consulting study commissioned by Sprinklr. 

Get insights from our guest speakers, B2B marketers’ preferred platform leaders - LinkedIn and Forrester, on how you can take advantage of unique types of advertising to increase your marketing and sales conversion rates.

In this webinar you will learn:

• The new media and privacy challenges that are making it harder to reach buyers  

• Recommendations for delivering consistent, effective, and creative marketing content

• How automation is helping B2B brands manage a comprehensive marketing strategy.

*Improve B2B Marketing Performance to Deliver a Unified Customer Experience - A commissioned study conducted by Forrester Consulting on behalf of Sprinklr.

Speakers

Arun Pattabhiraman

Chief Marketing Officer

Sprinklr

Andrew Kaplan

Director of Product Marketing

LinkedIn

Kelsey Chickering - Featured Guest

Principal Analyst

Forrester