The food and beverage industry is crowded and highly competitive, with new players entering the market with innovative products driven by consumer insights and trends. But are brands doing a good enough job of listening – on all the channels their customers use? And are they using what they learn to create better experiences?
Sprinklr’s first benchmarking report brings together unprecedented first- and third-party data to create a comprehensive view of:
The CX performance of industry leaders across the full breadth of today’s brand–customer digital relationships
How effectively companies are leveraging listening, responding and publishing on modern channels to grow both share of voice and market share
How leading food and beverage companies are improving their unified customer experience management (Unified-CXM) performance over time
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