Action Plan
Updated
Action Plans help you capture insights generated across Sprinklr as structured, trackable items that can be assigned, shared, and monitored over time.
Often, insights from dashboards, widgets, alerts, or survey responses are viewed briefly and then forgotten. Action Plans address this gap by transforming those insights into persistent records with defined ownership, status, and collaboration features.
An Action Plan becomes the single source of truth for an insight, enabling teams to:
Track progress on key insights
Assign clear accountability
Collaborate effectively across teams
Refer back to insights historically
Action Plans can be created directly from the original insight source or added manually, and each plan can include one or multiple related insights.
Business Use Cases
An Action Plan is instrumental in allocating responsibilities and overseeing the resolution process. Moreover, it assists in pinpointing recurring grievances, particularly those concerning delayed deliveries.
Example: In Retail Industry, a CX Manager identifies repeated complaints about delayed deliveries and creates an Action Plan to assign ownership and track resolution.
It helps teams capture important insights about recurring issues and share them with the right stakeholders, enabling faster decision‑making, coordinated action, and more effective problem resolution.
Example: Insurance Industry, an analyst saves an insight related to claim settlement delays and shares it with regional managers for action.
It helps to combine related insights into one unified Action Plan, making it easier to identify themes and drive improvements.
Example: In Hospitality Industry, a hotel group tracks recurring feedback themes by grouping multiple insights into a single Action Plan.
It helps in crisis management by grouping multiple insights into an Action Plan and sharing for mitigation.
Example: After a campaign receives backlash, the Marketing Manager can consolidate multiple related insights into a single Action Plan and share it with leadership to guide mitigation efforts.
It helps to save insights directly during analysis, keeping all observations within the platform with full context. These insights can be assigned ownership and tracked for follow‑up, enabling seamless collaboration and more efficient, insight‑driven decision‑making.
Sprinklr makes it easy to capture insights seamlessly through integrated tools, enabling smooth data collection and analysis without added complexity. By centralizing insights and using smart tracking, teams can reduce duplicates and focus on unique, actionable information. Sprinklr’s real‑time monitoring keeps teams updated for faster, better decisions, while centralized tracking and updates provide a clear, unified view that boosts collaboration and productivity. This approach helps prevent insight loss, strengthens accountability through ownership, enhances cross‑team collaboration, and ensures historical traceability for all insight‑driven decisions.
Prerequisites
To access the Action Plan, you would need access to View, Create, Edit, and Delete under Action Plan within Conversations.

View: You can view Action Plan.
Create: You can create Action Plan.
Edit: You can edit Action Plan.
Delete: You can delete Action Plan.
Note: Action Plan is controlled by DP.
Configuring Action Plan
Navigate to Customer Feedback Management and then open a Survey and navigate to Analytics.

Go to a Widget and click Create or Add to Action Plan.

Go to Add to Action Plan pop up and either select the action plan from the drop-down or create a new action plan by clicking on + Action Plan.

Go to Create Action Plan page and fill in the details:
Go to Details section:

Action Plan Name: You can add a meaningful name to action plan.
Action Plan Description: You can add a meaningful description to the action plan.
Go to Properties section and fill in the details:

Assign To: You can select the user IDs from the drop-down list whom you want to assign the properties.
An email and in‑platform notification are sent as soon as a user is assigned an action plan. Clicking the button redirects the user to the action plan, with the following assets included in the notification.
Status: You have the option to choose the Action Plan status from the drop-down menu. The available statuses for the action plan review can be selected from the drop-down list provided below:
In Review
To Do
In Progress
In Review
Resolved
Completed
Rejected
Archieved
Due Date: Select a due date.
Labels: Select a meaningful label.
Go to Action Plan Permissions section and fill in the details:

Set User Permissions: You can select the users from the drop-down menu and provide them with edit or view permissions.
Click Save.
Once the Action Plan is saved and you will be able to see the Action Plan option in the left pane.
How does it work?
An insight can be linked to an existing action plan when it adds more value than creating a duplicate. This means an action plan can contain multiple insights, forming a many-to-one relationship. During insight creation, you’ll have the option to either create a new action plan or associate the insight with an existing one.
You can create Action Plans from supported insight sources, and each plan requires a title and label before it can be saved. Once created, every Action Plan is assigned a unique ID and can be edited, assigned, shared, and tracked over time.
Manage Action Plan
Access the Left Pane and click Action Plan.
You can click on the Vertical Ellipsis against each action and access the following:

Edit: You can edit an action plan.
Clone: You can clone an action plan.
Permission: You can provide edit and view permissions for an action plan.
Delete: You can delete an action plan.
Status: You can update the status in the third pane.
Comments and Attachments: In the third, pane you can add comments and add attachments.
Hover over the Action Plan in the Action Plan Record Manager and click View.


In this section, you can view the Associated Insight and details, as well as tag individuals by assigning tasks. Additionally, you can continuously attach insights to a single action plan, add widgets, and utilize it as a repository.

Record Manager
In Record Manager, you have the ability to see all action plans. This includes plans created by you, plans assigned to you, and plans that have been shared with you.
In the Customer Feedback Management persona app you will be able to access the Action Plan from the left pane. The Record Manager columns are listed below:
Column Name | Description |
Name | Illustrates the title of the action plan. |
Description | Details the action plan's description. |
Labels | Represents the action plan's label. |
Status | Records the status of the action plan review, such as In Review, To Do, In Progress, In Review, Resolved, Completed, Rejected, Archieved. |
Created On | Indicates the date and time of the action plan's creation. |
Last Updated | Records the date and time of the action plan's most recent update. |
Created By | Logs the name of the user responsible for creating the action plan. |
Assigned To | Records the username of the individual assigned to the action plan. |
Key points to note
Action Plans do not auto-generate tasks.
Insights must originate from supported sources.
A single assignee is permitted for every Action Plan.
Bulk editing is not supported.
Currently, the ability to add to an action plan is exclusively available through the Listening Dashboard, the Benchmarking Dashboard, and Customer Feedback Management, which can be accessed through both Standard and Custom Dashboards.
Reporting for Action Plan
For plotting information about action plans, you can use these dimension and metrics that are currently supported:
Field Name | Type | Definition |
Action Plan Title | Dimension (filter‑only) | The title text of the Action Plan. |
Action Plan Description | Dimension (filter‑only) | Free‑text description of the Action Plan. |
Labels | Dimension | Business‑defined labels associated with the Action Plan. |
Due Date | Dimension | The due date assigned to the Action Plan, if set. |
Action Plan Details | Dimension | Consolidated Action Plan information, including Action Plan ID, title, and description (similar to Case Details). |
Created By | Dimension | The user who created the Action Plan. |
Created On | Dimension (plottable, filterable) | The date on which the Action Plan was created. |
Assigned To | Dimension (plottable, filterable) | The current assignee responsible for the Action Plan. |
Status | Dimension (plottable, filterable) | Current Action Plan status: To‑Do, In Progress, In Review, Resolved, Rejected, or Archived. |
Total Action Plans Completed | Metric (plottable) | Count of Action Plans that are closed or resolved. |
Total Action Plans Count | Metric (plottable) | Total number of Action Plans created. |
The supported chart types include Bar and Column charts (Bar, Column, Stacked Bar, Stacked Column), Line and Area charts (Line, Area, Area Spline, Percentage Area, Spline), Combination charts (Dual Axis, Dual Axis with Multiple Metrics, Combination), Summary charts (Counter, Counter Summary), Proportion charts (Pie, Donut), and Flow charts (Funnel).