LinkedIn Metrics Update in Sprinklr Advocacy (26.1)

Updated 

Overview 

Sprinklr Advocacy is introducing enhanced LinkedIn post-level metrics as part of the 26.1 release. This update allows admins and program owners to access richer engagement insights while ensuring no disruption to existing advocate workflows

What’s New 

With this update, the following LinkedIn post-level metrics will be available for supported accounts: 

  • Reach 

  • Impressions 

  • Reshares 

  • Total reactions 

  • Total comments 

These metrics provide deeper visibility into how shared content performs on LinkedIn. 

Availability: Enabled automatically once advocates re-authenticate their LinkedIn accounts.  

Will This Affect Existing Advocates? 

No. This update is designed to be non-disruptive

  • Existing LinkedIn accounts will not be automatically deactivated. 

  • Advocates can continue sharing and engaging with content as usual. 

  • No immediate action is required from users to keep using LinkedIn through Advocacy. 

When Will the New Metrics Start Appearing? 

Enhanced LinkedIn metrics will start tracking once updated permissions are applied. This happens in the following cases: 

  • When a user adds a new LinkedIn account, or 

  • When a user reactivates a previously deactivated LinkedIn account 

From that point onward, the new metrics will be available for posts shared through Advocacy. 

Frequently Asked Questions 

No. Sharing and engagement flows remain unchanged. 

The new LinkedIn metrics require updated permissions from LinkedIn. Re-adding (or reactivating) an account allows users to grant these updated permissions so Sprinklr Advocacy can collect the enhanced post-level metrics. This is a one-time action and does not affect how advocates normally use the platform. 

No. Users can continue as-is. Re-adding accounts is required only to start tracking the new metrics from a user. 

Yes. Metrics will start appearing naturally as users add or reactivate LinkedIn accounts over time. 

Further Assistance

If you have questions about this update or need help planning a rollout, please contact your Sprinklr Success Manager or reach out to Sprinklr Support at tickets@sprinklr.com.