Events in Editorial Calendar for Distributed Users
Updated
Events are initiatives launched by a brand and promoted as part of its marketing activities, aimed at enhancing the brand's planning experience. These events can be associated with Campaigns and Sub-Campaigns, though this is optional. When linked, they become visible in the Overview and Editorial Calendar tabs of their respective Campaigns and Sub-Campaigns, providing a comprehensive view of all planned activities. Leveraging Events in Sprinklr helps enhance coordination, ensure alignment with marketing strategies, and streamline the overall planning and execution process.
Use Cases
As a user, I can utilize events as placeholders to ensure that important updates and activities are not overlooked.
It provides a structured way to organize and view all activities related to the campaigns, making it easier to plan and execute marketing strategies.
As a user, I can schedule content around these events, ensuring that posts are timely and relevant, thereby maximizing engagement.
Benefits
Facilitates coordination among team members by ensuring that all related activities are aligned and easily accessible
Enhances Planning and Organization by making it easier to plan and execute marketing strategies.
Improves efficiency by making it easier to manage and prioritize tasks.
Steps to Use this Capability in Distributed
Log in to the Distributed environment.
Access Planner or Calendar from the Navigation Bar to the left.
Click on the Configure View Settings on the top left corner and select Events to show the events on the Editorial Calendar.

Click on the Options icon in the top right corner, select Add Content, and click on Event.
In the Create Event window, fill in the required details. For more information, see Event - Field descriptions.
Click Create in the bottom right corner.

Note: The Campaigns shared by the admin are also visible to the Distributed users in the Editorial Calendar.
To edit an event, click on the specific event and then click Edit. The Events screen will open, allowing you to modify the fields.
After selecting the event, various options will be available, including Macro, Clone, Edit, and Delete.
Event - Field Descriptions
Term | Description | ||||||
Name | Enter a name for the Event. | ||||||
Description | Enter a description of the Event. | ||||||
Media Uploader |
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Campaigns | The Campaign field will be auto-filled since the event is being added in this campaign. | ||||||
Sub-Campaigns | Select a Sub-Campaign from the dropdown. | ||||||
Duration |
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Repeat Event | Select the checkbox to repeat your event. It will appear as a recurring post.
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Timezone | Select a timezone for your event. | ||||||
Visibility |
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Subscribers | Select users from the dropdown as subscribers of the event. | ||||||
Remind Subscribers | Remind your subscribers about the event.
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Properties | Select properties for your event. |