Sprinklr Gen AI Social Features

Updated 

Sprinklr provides Generative AI (AI+) capabilities across multiple product modules, including Sprinklr Service, Insights, Marketing, Advertising, Platform and Social. By default, these AI+ features are enabled for all environments.

Global Admins can use the Global Features configuration panel to centrally manage the availability of AI+ features.

This article lists the various Generative AI features across your Sprinklr environment.

Social Advocacy empowers employees and customers to amplify your brand’s voice, drive engagement, and build authentic trust through advocacy programs. The following table gives details on multiple Gen AI features of Advocacy.

Feature Name

Enablement

Role Based Access Control (RBAC)

Visible on Screen(s)

Present in AI+ Studio?

AI+ Features in Advocacy Site

Enabled with AI+ Studio

NA

Advocacy Admin Console

Yes

Digital Asset Management provides an organized and unified repository for you to store and manage the impact of your content assets. The following table gives details on multiple Gen AI features of Asset Management.

Feature Name

Enablement

Role Based Access Control (RBAC)

Visible on Screen(s)

Present in AI+ Studio?

Enabled via Feature DP

Content > Media Asset > Sprinklr AI+ for Media

Media Uploader,Image Editor (V2),Visual Brief

No

Enabled via Feature DP

Content > Media Asset > Sprinklr AI+ for Media

Media Uploader,Image Editor (V2),Visual Brief

No

Enabled via Feature DP

Content > Media Asset > Sprinklr AI+ for Media

Media Uploader,Image Editor (V2),Visual Brief

No

Enabled via Feature DP

Content > Media Asset > Sprinklr AI+ for Media

Media Uploader,Image Editor (V2),Visual Brief

No

Enabled via Feature DP

Content > Media Asset > Sprinklr AI+ for Media

Media Uploader,Image Editor (V2),Visual Brief

No

Engagement within Sprinklr provides a way to manage your team's response workflows from organized Engagement Dashboards. The following table gives details on multiple Gen AI features of Engagement.

Feature Name

Enablement

Role Based Access Control (RBAC)

Visible on Screen(s)

Present in AI+ Studio?

Enabled via Feature DP

Conversations > Engagement > Engagement AI

Engagement Dashboards

No

Sprinklr Publishing enables brands to create, schedule, and amplify content across 20+ channels to reach and engage their audience effectively. The following table gives details on multiple Gen AI features of Publishing.

Feature Name

Enablement

Role Based Access Control (RBAC)

Visible on Screen(s)

Present in AI+ Studio?

Enabled with AI+ Studio

Publishing > Outbound Message > Update Thumbnail

Quick Publisher,Advanced Publisher (FSP),"Post Assets (DAM) "

No

Enabled with AI+ Studio

Publishing > Outbound Message > Sprinklr AI+

Quick Publisher,Advanced Publisher (FSP),"Post Assets (DAM) "

Yes

Enabled with AI+ Studio

Publishing > Outbound Message > Sprinklr AI+

Quick Publisher,Advanced Publisher (FSP),"Post Assets (DAM) "

Yes

Enabled with AI+ Studio

Publishing > Outbound Message > Sprinklr AI+

Quick Publisher,Advanced Publisher (FSP),"Post Assets (DAM) "

Yes

Enabled with AI+ Studio

Publishing > Outbound Message > Sprinklr AI+

Quick Publisher,Advanced Publisher (FSP),"Post Assets (DAM) "

Yes

Enabled with AI+ Studio

Publishing > Outbound Message > Sprinklr AI+

Quick Publisher,Advanced Publisher (FSP),"Post Assets (DAM) "

Yes

Enabled with AI+ Studio

Publishing > Outbound Message > Sprinklr AI+

Quick Publisher,Advanced Publisher (FSP),"Post Assets (DAM) "

Yes

Enabled with AI+ Studio

Publishing > Outbound Message > Sprinklr AI+

Quick Publisher,Advanced Publisher (FSP),"Post Assets (DAM) "

Yes

Enabled with AI+ Studio

Publishing > Outbound Message > Sprinklr AI+

Quick Publisher,Advanced Publisher (FSP),"Post Assets (DAM) "

Yes

Enabled with AI+ Studio

Publishing > Outbound Message > Sprinklr AI+

Quick Publisher,Advanced Publisher (FSP),"Post Assets (DAM) "

Yes

Enabled with AI+ Studio

Publishing > Outbound Message > Sprinklr AI+

Quick Publisher,Advanced Publisher (FSP),"Post Assets (DAM) "

Yes

Ads Reporting empowers you to build custom reports with filters, metrics, and dimensions—helping you analyze performance, optimize campaigns, and share actionable insights. The following table gives details on multiple Gen AI features of Reporting.

Feature Name

Enablement

Role Based Access Control (RBAC)

Visible on Screen(s)

Present in AI+ Studio?

Enabled via cURL

Reporting > Dashboards > Social Dashboard Copilot

Reporting Dashboards

No