Message Types in Filters for Outbound and Inbound Reporting
Updated
Sprinklr helps you manage your social media interactions on platforms like Twitter, Facebook, LinkedIn, Instagram, and YouTube. One powerful feature is message filtering, which helps you handle both inbound and outbound messages effectively. Here's a breakdown of the message types and how they can boost your social media strategy:
Update: Refers to notifications or interactions that involve changes, modifications, or updates to various aspects of your social media presence. These updates can encompass a wide range of activities and events that occur within your social media accounts, profiles, or posts.
Message Type - Description
Message Type | Description (Inbound) | Description (Outbound) |
Facebook Comment | Comments that are received on Facebook post and comments that are published by our Brand | Brands commenting on their own post |
Facebook Event Type | Facebook Event posts | Event post that are published by Brand |
Facebook Instagram Ad Comment | Comments on the Facebook Instagram Dark Post by users and brand | Brands commenting on their own Ad posts |
Facebook Instagram Ad Post | Facebook Instagram Dark Post | Dark/Ad Post published by the Brands |
Facebook Instagram Ad Reply | Replies on comments on the Facebook Instagram Dark Post by users and brand | Brands reply to the user comments on Ad posts |
Facebook Messenger (Received) | DM's on Facebook that a brand recieves | NA |
Facebook Messenger (Sent) | DM's on Facebook that a brand sends | Replies to the Facbook DM's by the brand |
Facebook Post | User's post tagging/at_mentioning our Brand Handle and Brand Posts published on Facebook | Brand Post published on Facebook |
Facebook Replies | Replies on the post Comments on the Facebook Post | Brands reply to the user comments on Brand posts |
Facebook Share | Users sharing our Brand content on Facebook and Brands re-sharing their own content | Brand re-sharing their own content |
Instagram Comment | Comments on our Instagram post by users and brand | Brands commenting on their own post |
Instagram Comment Mention | When a brand is mentioned in the comment | Brand replies to the other user mentioned comment |
Instagram Direct Message | DM's on Instagram | Replies to the Instagram DM's |
Instagram Mention | When a brand is mentioned in the content of the message (top post) | Brand mentioning other Brands/Users/Influencers while publishing |
Instagram Mentioned Comment Posts | It is the post in whose comment the brand is mentioned | NA |
Instagram Post | Brand Posts published on Instagram | Brand Post published on Instagram |
Instagram Reply | Replies from the users on the post Comments and replies to the user comments on the Instagram Post | Replies to the user comments |
Instagram Story | Stories published by the Brand handle and Stories shared by user tagging the Brand handle | Stories published by the Brand Handle |
Instagram Tagged Media | When a brand is tagged in post creative | Brand tagging in Brands creative assets |
Twitter DM | DM's received from the Twitter user and DM's sent by Brand | DM's sent by Brand |
Twitter Mention | When a brand is mentioned in the content of the message (post) | Mention by brands on Tweets |
Twitter Reply | Replies to the Twitter post | Brand replies to the users comments/replies on Twitter |
Twitter Retweet | Brand Retweeting other users content or Users Retweeting the Brand content | Brand Retweeting other users content |
Update | Inbound copy of Posts published by the brands | Post published by the Brands |
YouTube Comment Reply | User replies to the other user comments on the Brand's youtube post | Brand replies to the user comments on the YouTube |
YouTube Playlist | Playlist created by the Brand | Playlist created by the Brand |
YouTube Video | Videos published by the Brands and Users tagging/mentioning our Brand handle while publishing the video | Videos published by the Brands |
YouTube Video Comment | Comments on Brand's youtube post | Comments by brands on their videos |
LinkedIn Post | Brand Posts published on LinkedIn | Brand Posts published on LinkedIn |
LinkedIn Company Comment | Comments on Company Post by brand and user | Comments on Company Post by brand |
LinkedIn Company Reply | Replies from the users on the post Comments and replies to the user comments on the Linkedin Company posts | Replies to the user comments on the Linkedin Company posts |
LinkedIn Profile Comment | Comments on Profile post by brand and user | Comments on Profile post by brand |
LinkedIn Profile Reply | Replies from the users on the post Comments and replies to the user comments on the Linkedin Profile posts | Replies to the user comments on the Linkedin Profile posts |
LinkedIn Profile Private Message | Private messages received from the LinkedIn user and Private messages sent by Brand | Private messages sent by Brand |
LinkedIn Group Post | Brand group Posts published on LinkedIn | Brand group Posts published on LinkedIn |
LinkedIn Group Comment | Comments on Linkedin Group post by brand and user | Comments on Linkedin Group post by brand |
TikTok Video | Brand Videos published on TikTok | Brand Videos published on TikTok |
TikTok Comment | Comments on our TikTok videos by users and brand | Brands commenting on their own post |
TikTok Reply | Replies to the TikTok videos | Brand Replies to the TikTok videos |
TikTok Ad Comment | Comments on TikTok Ads by users and brand | Comments on TikTok Ads by brand |
TikTok Ad Reply | Replies to the TikTok Ads | Brand Replies to the TikTok ads |