This feature allows brands to seamlessly integrate their SMS Business Account with Sprinklr. Once connected, the account can be used to send SMS surveys and perform other actions within the platform, enabling streamlined communication and customer engagement directly through SMS.

Business Use Cases

• Facilitates the smooth integration of SMS accounts for corporate communication.

• Consolidates account management within the Global Settings section.

It simplifies account addition and configuration, reducing both time and effort, while enhancing communication workflows by enabling direct SMS integration within the platform.

Prerequisites

You would need Admin-level access to the SMS Business Account.

Setting up a SMS Business Account

1. Navigate to Sprinklr Insights and then go to Customer Feedback Management.

2. Open the Left Navigation panel and select Global Settings from the bottom.

   

3. Select Accounts from the Global Settings menu.

   

4. Click + Add Account to add a new SMS account. Refer to this article for more details. Once the account is added, you can verify that it appears correctly in the Accounts list. You should test the integration by sending a test message through the newly added account.

   

   

Best Practices

• Ensure that all necessary credentials are verified prior to adding the account.

• Test the account integration with a small group before rolling it out for larger campaigns.