Media asset tagging allows you to place a visual indicator next to the media asset in the Sprinklr platform. These visual cues act as an attribute of the media asset and let you quickly identify the type of media asset at a glance. With a quick view, you will be able to tell who your tagged assets are and which brand or agency they are owned by.

For example, as a global organization, you may have a list of agencies you partner with to get your media assets; however, you are unable to differentiate between the assets provided by different agencies upfront. If you want to identify which asset is provided by an agency upfront, you can set up a tagging action with the desired image that gets automatically appended to the asset based on the criteria and value you select.

It is recommended to select an image that is relevant to the asset and as per the classification you want to have in the Sprinklr platform. This allows you and the other users to quickly identify whether the athlete competes in swimming, track and field, or a cycling event.

You can create media asset tagging at both the Customer and Workspace level.

Steps to Create a New Media Asset Tag

1. Click the New Tab icon  and select Settings under the Sprinklr Social.

2. On the Platform Settings window, click Manage Customer or Manage Workspace to add tags to a media asset either at a partner or a workspace level, respectively. 

3. Search and select Tagging from the list of options. 

4. On the top-right corner of the Tagging window, click Add Tag.

5. On the Create a Tag window, click Media Asset Tag under Select Tag Type.

6. Fill in the required details. For more information, see Create a Tag — Field Descriptions(section below).

7. Click Save to confirm your tag.

Create a Tag — Field Descriptions