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Snapchat as a Benchmarking Source

Snapchat is a popular platform for short-form content, especially among younger audiences. In benchmarking, it helps brands analyze creator performance and engagement trends. However, data is only available for creators who have explicitly authorized access. Only those profiles can be tracked; other

Insights

Knowledge Base Article

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Snapchat

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Standard Analytics Report

The Standard Analytics Tab is a system-generated report for surveys that aims to provide users with meaningful analysis with no user effort. It contains one section for each question; depending on the question type, it can have multiple widgets for a question. It also provides the following AI-power

Insights

Knowledge Base Article

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Standard Analytics

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What is the Ads Creative Management App?

What is the Creative Management App Solution? Creative Management app is a solution to reduce media production costs and improve creative efficiency – driving down creative CPM and streamlining production expenses. It ensures that all creatives align with the brand identity and suit the specific cha

marketing

Knowledge Base Article

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Overview

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DVT Part 1: Create Dynamic Video Templates

Video templates have become one of the most vital marketing tools today, saving time and helping create attractive video ads. Our renderer smoothens and accelerates the video creation process, ensuring a better experience for you. Create video templates in Sprinklr's asset manager by importing the A

marketing

Knowledge Base Article

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Video Templates - Part 1 (How to create a video template)

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User Communication Elements

​OverviewUser Communication Elements are components within the Guided Workflow Canvas that enable direct communication with users as they navigate a workflow. These elements are designed to convey important messages, updates, or instructions, enhancing the user experience and guiding them through ea

Service

Knowledge Base Article

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Guided Workflow Canvas

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Create Listening dashboard widgets to visualize data in real-time

Learn how to create Listening Dashboard Widgets in Sprinklr Insights to visualize data for multiple metrics in real-time.Listening Dashboard Widgets are customizable widgets that you can add to a Listening Dashboard to visualize data. They allow you to engage with relevant data sets and help you lis

Listening Widget

Insights

Difference Between Standard and Custom Dashboards

Create Listening Dashboard Widget

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Knowledge Base Article

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Listening Dashboards

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Instagram Channel Updates

April 2025With the release of Graph API v22, receiving usernames of profiles commenting on Instagram ad posts now requires additional account linkages. To access this data, your Instagram account must:Be linked to a Facebook PageHave both the Instagram account and Facebook Page under the same Busine

social

Service

Knowledge Base Article

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Getting started - Instagram

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Dashboard and Widget-level Account Health Alerts in Reporting

Effective account management hinges on understanding the underlying reasons behind inactivity or other issues. In the past, the inactive filter on the Account Screen helped identify deactivated accounts, but it didn’t provide insight into why the account was inactive—whether due to expired tokens, m

social

Account Health Alerts - SES

Social - SES

Knowledge Base Article

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Account Health Alerts

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Rich Text Carousel Template

Rich Text Carousel TemplateThe Rich Text Carousel Template in Sprinklr Live Chat allows users to apply rich text formatting—such as bold, italics, underline, strikethrough, and hyperlinks—to create visually engaging and interactive assets. Additionally, the Source Code option enables the integration

Live Chat Templates

Sprinklr Live Chat

Service

Digital Asset Manager

Knowledge Base Article

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Live Chat Assets

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Adding a WhatsApp Account

This feature allows brands to seamlessly integrate their WhatsApp Business Account with Sprinklr. Once connected, the account can be used to send WhatsApp surveys and perform other actions within the platform, enabling streamlined communication and customer engagement directly through WhatsApp. Admi

Sprinklr Insights

Insights

20.10

Updated Article

Knowledge Base Article

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WhatsApp Distribution

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Email Notification Management in Sprinklr

Overview The Email Notification Management feature in Sprinklr allows administrators to selectively block specific types of email notifications from being sent to selected users or user groups. This ensures better control over communication and helps avoid unnecessary or irrelevant email clutter for

social

Social - SES

Governance - SES

Knowledge Base Article

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Others

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Product Insights Machine Learning (NLP)

Product Insight Machine Learning or Natural Language Processing (NLP) helps in driving changes in customer experience. Understanding how your customers behave and what they think about your Brand helps to identify opportunities. These in turn improve customer experience by gathering insights that he

Insights

Knowledge Base Article

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Engines

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Manage Content Marketing Task Notifications

Email notifications for task updates include a link for the entity associated with the task. This allows you to open the entity related to the task directly, without opening the task first. For example, if the task is associated with a message, the message link will open the Outbound Message Third P

marketing

Task

Workflow Engine

notifications

Knowledge Base Article

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Advanced Task

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Instagram Hashtag Manager: Introduction & purpose

Measure social media impact through hashtag listening and curate content that resonates more with your audience. ​Hashtags play a crucial role in amplifying the reach & engagement of your brand’s social media content. Hashtags are used to categorize the content for our audiences with similar int

Insights

Knowledge Base Article

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Introduction

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Upgrade Live Chat SDK on Android

Upgrade to the latest version of the Live Chat SDK to take advantage of new features, enhancements, and performance improvements that enhance your app's user experience. For a complete list of changes in this release, see the release notes.Current ReleaseLive Chat SDK Current Release: 15.1.0Upg

Service

Knowledge Base Article

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Native

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Unified Performance Analytics

Brands often invest heavily in content creation, paid media, and organic social strategies. However, without a unified performance framework, they lack a holistic view of how these efforts contribute to brand growth and conversions. This article will help you:Understand the key challenges brands fac

marketing

Knowledge Base Article

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Unified Performance Analytics

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Introduction to Smart Rules

About 70% of consumers yearn for a more personalized ad experience. The key to delivering a personalized ad experience is:Perfect message + Perfect audience + Perfect timing​Picking the right time to advertise is not easy. It can vary by industry, brand, seasonality, and audience. Here are some exam

marketing

Knowledge Base Article

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Getting Started

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Sprinklr Mobile and Tablet Application Homepage

The Sprinklr Mobile App Homepage for Quality Manager (QM) and Conversational Analytics (CA) personas is the first screen you see when you open the Sprinklr mobile or tablet app. It provides a centralized, real-time view of quality, performance, and customer conversation insights through configurable

26.1

Sprinklr Service

New Article

Service

Knowledge Base Article

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Supported Features

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How to Apply QA Checklists in Ads Composer

Eliminate the risk of off-brand advertising with an automated QA Checklist. ​Campaign QA checklist serves as a crucial tool for verifying essential campaign details such as objectives, budgets, timelines, and ad types. By automating this process, you can enhance governance and streamline the approva

marketing

ADS_CHECKLIST_POPULAR

Knowledge Base Article

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Ads Composer Application

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Access New Third Pane Experience for Outbound Columns

What is New Third Pane Experience for Outbound Columns?The New Third Pane Experience for Outbound Columns provides a snapshot overview of the message and allows you to perform Quick Actions. Actions available may vary depending on the type and status of the message. You can access the enhanced Messa

Engagement - SES

access

Third Pane

social

+3

Knowledge Base Article

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Message Third Pane