CreatorIQ - Overview

Updated 

Creator IQ is a leading influencer marketing platform used by enterprise brands and agencies to discover, manage, and measure influencer campaigns at scale. The platform helps brands: 

  • Manage Campaigns: Plan, onboard, brief, and collaborate with creators within a unified platform 

  • Track Performance: Monitor reach, engagement, conversions, and ROI with comprehensive analytics 

  • Optimize Spend: Manage payments, contracts, and campaign budgets efficiently 

  • Amplify Content: Leverage whitelisting and paid boosting to extend campaign reach 

CreatorIQ + Sprinklr Integration 

As part of Phase 1, With CIQ integrated into Sprinklr, you would now be able to measure Influencer Campaign performance on Sprinklr. With Sprinklr’s custom dashboard capabilities, you can deep dive into these reports & identify important insights that are driving your campaigns and take meaningful actions. 

Key Benefits

  • Holistic Reporting: View Creator IQ campaign data within your existing Sprinklr dashboards 

  • Enhanced Insights: Leverage Sprinklr's advanced reporting capabilities for Creator IQ data 

  • Streamlined Workflow: No need to switch between platforms for comprehensive social media analysis 

How It Works 

  • Add your Creator IQ account to Sprinklr using your API key 

  • Sprinklr automatically syncs your campaign data and post-level metrics 

  • Access Creator IQ insights through Sprinklr's reporting interface 

  • Create custom reports combining Creator IQ data with other social platforms 

Enablement

For customers already using CreatorIQ, a small integration fee applies. Once the corresponding SKU is purchased, the Account Team can activate the following DP to enable CreatorIQ within the customer’s Sprinklr environment: 

DP Name: [CREATOR_IQ_ACCOUNT_TYPE_ENABLED] 

 

After the account setup is complete, users can also import the standard CreatorIQ dashboard from Hyperdrive and further customize it to match their reporting requirements. 

Hyperdrive Dashboard Name: CreatorIQ Reporting