CreatorIQ - Overview
Updated
Creator IQ is a leading influencer marketing platform used by enterprise brands and agencies to discover, manage, and measure influencer campaigns at scale. The platform helps brands:
Manage Campaigns: Plan, onboard, brief, and collaborate with creators within a unified platform
Track Performance: Monitor reach, engagement, conversions, and ROI with comprehensive analytics
Optimize Spend: Manage payments, contracts, and campaign budgets efficiently
Amplify Content: Leverage whitelisting and paid boosting to extend campaign reach
CreatorIQ + Sprinklr Integration
As part of Phase 1, With CIQ integrated into Sprinklr, you would now be able to measure Influencer Campaign performance on Sprinklr. With Sprinklr’s custom dashboard capabilities, you can deep dive into these reports & identify important insights that are driving your campaigns and take meaningful actions.
Key Benefits
Holistic Reporting: View Creator IQ campaign data within your existing Sprinklr dashboards
Enhanced Insights: Leverage Sprinklr's advanced reporting capabilities for Creator IQ data
Streamlined Workflow: No need to switch between platforms for comprehensive social media analysis
How It Works
Add your Creator IQ account to Sprinklr using your API key
Sprinklr automatically syncs your campaign data and post-level metrics
Access Creator IQ insights through Sprinklr's reporting interface
Create custom reports combining Creator IQ data with other social platforms
Enablement
For customers already using CreatorIQ, a small integration fee applies. Once the corresponding SKU is purchased, the Account Team can activate the following DP to enable CreatorIQ within the customer’s Sprinklr environment:
DP Name: [CREATOR_IQ_ACCOUNT_TYPE_ENABLED]
After the account setup is complete, users can also import the standard CreatorIQ dashboard from Hyperdrive and further customize it to match their reporting requirements.
Hyperdrive Dashboard Name: CreatorIQ Reporting