Dimension 

Description

Facebook Impressions Frequency Distribution

How many times people saw any content about your Facebook Page.

Facebook Video Retention Seconds

As defined by Facebook, this is the interval to measure video retention by the percentage of viewers.

Facebook Like Source

Like source is a dimension related to where a fan liked your Facebook page. Available values include page suggestion, timeline, ad, and others. A full list is available from Facebook: https://developers.facebook.com/docs...#likes_sources​

Facebook UnLike Source

The most common ways people can unlike your Facebook Page.

Facebook Consumption Type

The number of times people clicked on any of your content without generating a story.

Facebook Story Type

Facebook story types include liking your Page, posting to your Page's wall, liking, commenting on or sharing one of your Page posts, answering a Question you posted, RSVPing to one of your events, mentioning your Page, photo-tagging your Page or checking in at your Place.

Facebook Login Top

The tabs on your Facebook Page.

Facebook Monetization Tool

A breakdown identifying the specific Meta monetization tool (e.g., Stars, Subscriptions, Ads on Reels, In-stream ads, Live ads, Bonuses) contributing to monetization earnings. * Available only for Pages/creators eligible for Meta's monetization beta.

Facebook Earning Source

A breakdown identifying the earning source used by Meta to calculate Content Monetization earnings (e.g., qualified video views, total reel plays, and engagement signals such as reactions, comments, and shares; excluding Stories). * Available only for Pages/creators eligible for Meta's monetization beta.