Sprinklr Gen AI Insights Features

Updated 

Sprinklr AI provides Generative AI capabilities across different product suites to help teams automate analysis, generate insights, and enhance workflows. This article focuses on Generative AI features available within the Insights product suite. 

The following tables (grouped by module) list the Generative AI features supported in Insights and explain how each feature can be accessed, managed, and configured. 

Each table includes the following details:

  • Feature Name – The name of the Generative AI feature, including a link to the corresponding knowledge-base article for more details.

  • Feature Availability – Specifies when the feature becomes available after the module is enabled, along with any additional setup requirements.

  • Feature Access Management – Indicates whether the feature can be enabled or disabled through Feature Access Management and whether it supports RBAC management.

  • Applicable In – Lists the screens, dashboards, or workflows where the feature is available.

  • AI Configuration Supported – Indicates whether advanced AI configuration options such as prompts, models, guardrails, masking, and pipelines are supported via AI+ Studio.

Social Listening tracks and analyzes online conversations to uncover customer opinions, preferences, and trends that impact business strategy. The following table gives details on multiple Gen AI features of Social Listening.

Feature Name

Availability

Feature Access Management

Applicable in

AI Configuration Supported

Available with module enablement. No additional DPs or configurations required.

Enable/disable and RBAC managed via Feature Access Management

Listening Dashboard,Benchmarking Dashboard

No

Available with module enablement. No additional DPs or configurations required.

Enable/disable and RBAC managed via Feature Access Management

Listening Dashboard

Yes

Available with module enablement. No additional DPs or configurations required.

Not available individually in Feature Access Management. Controlled in conjunction with Sprinklr Copilot for Listening Dashboards.

Listening Dashboard,Benchmarking Dashboard

No

Available with module enablement. No additional DPs or configurations required.

Not available in Feature Access Management.

Alert Record Manager

No

Available with module enablement. No additional DPs or configurations required.

Enable/disable and RBAC managed via Feature Access Management

Theme Record Manager

Yes

Available with module enablement. No additional DPs or configurations required.

Enable/disable and RBAC managed via Feature Access Management

Keyword List Creation

Yes

Available with module enablement. No additional DPs or configurations required.

Enable/disable and RBAC managed via Feature Access Management

Topic Creation, Keyword Lists

No

Available with module enablement. No additional DPs or configurations required.

Enable/disable and RBAC managed via Feature Access Management

Topic Creation, Keyword Lists

No

Available with module enablement. No additional DPs or configurations required.

Enable/disable and RBAC managed via Feature Access Management

Topic Creation

Yes

Available with module enablement. No additional DPs or configurations required.

Enable/disable and RBAC managed via Feature Access Management

Topic Creation

Yes

Available only after specific DPs are enabled, in addition to module enablement. Support ticket required.DP: LST_STORY_ENABLED

Enable/disable and RBAC managed via Feature Access Management

Story Query Creation

No

CFM modernizes surveys by making them AI-driven, user-friendly, and self-serve, helping CX teams overcome low response rates, manual analysis, and fragmented feedback loops to quickly generate actionable insights that improve customer experience. The following table gives details on multiple Gen AI features of Surveys.

Feature Name

Availability

Feature Access Management

Applicable in

AI Configuration Supported

Available with module enablement. No additional DPs or configurations required.

Not available in Feature Access Management.

Survey Analytics Feed

No

Available with module enablement. No additional DPs or configurations required.

Not available in Feature Access Management.

Survey Analytics Feed

No

Available with module enablement. No additional DPs or configurations required.

Not available in Feature Access Management.

Survey Builder

No

Available with module enablement. No additional DPs or configurations required.

Not available in Feature Access Management.

NA

No