Rich text assets

Updated 

5 days ago

A Rich Text Asset allows you to format text using styles like bold, italics, underline, strikethrough, and hyperlinks. You can also use the Source Code option to create dynamic content by integrating data from APIs. This means you can display real-time information like amounts, ratings, or statuses based on API responses.

Create a Rich Text Asset

  1. Click the New Tab icon. Under Platform Modules, select Digital Asset Management within Integrate.

  2. In the top-right corner, click Create Asset and choose Omni Chat Templates from the dropdown.

  3. In the Create New Asset window, provide a Name and an optional Description.

  4. Configure the specifics of the asset -

    • Template Type: Select Quick Reply

    • Channel: Choose Sprinklr Live Chat

      For more details, refer to the Field Descriptions below.

Rich Text Asset – Field Descriptions

Content Settings


Field Name


Description



Text



Required. Enter the message to be shown in the chat.



Screen Reader Label



Optional. Customize how screen readers describe the asset
(e.g., "Registration Details Form").



Hide Attachment Option



Prevents users from sending attachments until the brand
sends another message.



Disable Manual Response



Prevents users from sending messages until the brand
responds again.



Add Custom Text-To-Speech



Customize how the message is read aloud, including speed
and tone.


Asset Details

Field Name


Description



Campaigns / Sub-Campaigns



Link the asset to specific campaigns.



Status



Shows the asset’s approval status (e.g., Approved,
Pending).



Available From / Visible From / Visible Until / Expires On



Set when the asset is active and visible. You can also
choose “Never Expires.”



Schedule Time



Schedule when the asset should go live.



Tags



Add tags to help categorize and filter assets.



Brands



Associate the asset with specific brands.



Restricted



Mark the asset as restricted or not.



Persona



Target specific audience segments.


Sharing and Approval Settings

​

Field Name


Description



Visible in All Workspaces



Make the asset accessible across all workspaces.



Workspaces



Choose specific workspaces or groups.



Users / User Groups



Grant access to selected users or groups.



Inherited Share Configs



Shows sharing settings inherited from other
configurations.



Properties



Additional asset settings (collapsed by default).



Enable Terms & Conditions



Toggle to require users to accept terms before using the
asset.



Approval Type



Choose if approval is needed: Not Required, Required by
User, or Follow an Approval Path.



Approval Note



Add comments or notes for the approval process.


Markdown Support

Live Chat supports Markdown formatting for messages sent by agents and bots. This ensures that rich text content such as bold text, lists, headers, or links is rendered cleanly on the customer side, improving readability and user experience. Brands using third-party bots can enable this by setting:

content['markdownText'] = true.

Markdown Customization Support

Live Chat now supports advanced customization within markdown content such as text formatting, unordered bullet lists, hyperlinks, embedded images, markdown tables, and more.

Note: This feature requires backend configuration. To enable this feature in your environment, contact Sprinklr Support at tickets@sprinklr.com.

The following markdown customizations are supported:

  • Text formatting including bold, italic, and bold italic styles

  • Line breaks and new lines

  • Unordered lists

  • Hyperlinks

  • Embedded images with alt text

  • Tables with headers and rows

  • Multilingual text support, including right-to-left (RTL) languages

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