In their search for local, relevant information, customers are migrating to digital and social channels. This can present a challenge for distributed teams that need to deliver personalized experiences — while still keeping all messaging, from all sources, on-brand. In fact, 77% of multi-location marketers identify scalable, localized programs as a pain point.

A unified digital marketing platform can help brands tackle this challenge by driving collaboration between central and local teams across 30+ modern channels. How? By giving distributed teams access to dynamic asset templates, integrated listening, and unified insights that enable them to scale and localize content marketing experiences, while also mitigating risk and reducing costs.