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Pharmaceutical industry benchmarking report for digital Unified-CXM

Explore how the pharmaceutical industry is leveraging omni-channel Unified-CXM strategies to create personalised customer experiences.

The COVID-19 pandemic has put tremendous pressure on the pharmaceutical industry. Around the globe, companies are trying to find effective new treatments and deliver innovative customer experiences – while also creating personalised customer experiences that can strengthen a competitive advantage.

Sprinklr’s first benchmarking report for the industry compiles exclusive first- and third-party data to bring you an in-depth analysis of:

• CX performance metrics for industry leaders across the full breadth of the digital brand–customer relationship

• How listening, responding and publishing on modern channels have become critical strategies for fuelling innovation, building share of voice and growing a customer base

• Why a unified omni-channel approach is the key to transformational CX